Natural, local and sustainable

It has become more and more important for companies to market the environmental work, in order to attract consumers. Since, the interest among consumers has increased regarding sustainability issues connected to companies’ brand images. For the analysis, four dairies were chosen: Arla, Milko, Norrm...

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Bibliographic Details
Main Author: Bertilsson, Kristina
Format: Second cycle, A1E
Language:Inglés
Inglés
Inglés
Published: 2011
Subjects:
Online Access:https://stud.epsilon.slu.se/3545/

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