Exploring the influence of differentiated nutrition information on consumers’ mental models regarding foods from edible insects: A means-end chain analysis

This study used a field experiment and means-end chain analysis to examine the effects of positive and perceived negative nutrition information on the households’ motivations to consume insect-based foods. It used a random sample of households drawn from rural communities in Kenya. The study found t...

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Detalles Bibliográficos
Autores principales: Pambo, K.O., Okello, J.J., Mbeche, R.M., Kinyuru, J.N.
Formato: Journal Article
Lenguaje:Inglés
Publicado: Informa UK Limited 2017
Materias:
Acceso en línea:https://hdl.handle.net/10568/91983

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