Impacts of farming advisory videos hinge on the goals of extension actors that share them

This study examined how and why extension workers shared farming videos with farmers, revealing divergent appropriation patterns and their implications for digitization in agriculture. 294 extension workers in Bihar (India) were asked to circulate three wheat agronomy videos with farmers. Extension...

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Detalles Bibliográficos

Autores principales:	Coggins, Sam, Munshi, Sugandh, Smith, Jeremy Ingle, Yadav, Anil Kumar, Poonia, Shishpal P., Patil, Shridhar, Singh, Narendra Kumar, Sawarn, A., Ireland, D.C., Singh, Deepak Kumar, Liu, J., Glover, Dominic, Sherpa, Sonam, Sohane, Ravindra Kumar, Craufurd, Peter
Formato:	Journal Article
Lenguaje:	Inglés
Publicado:	Springer 2025
Materias:	digital agriculture agricultural extension agricultural innovation systems audiovisual aids advisory services
Acceso en línea:	https://hdl.handle.net/10568/178976