Target product profile development based on market segment status
The article discusses the development of Target Product Profiles (TPPs) based on market segment status, focusing on seed product market segments (SPMSs) for crops served by CGIAR breeding programs. It outlines how over 600 market segments are identified using eight criteria, and how these segments g...
| Autores principales: | , , , |
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| Formato: | Blog Post |
| Lenguaje: | Inglés |
| Publicado: |
CGIAR Initiative on Market Intelligence
2024
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| Materias: | |
| Acceso en línea: | https://hdl.handle.net/10568/173152 |
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