Branding and agricultural value chains in developing countries: insights from Bihar, India
Local brands are rapidly gaining agricultural market share in developing countries. However, it is not well understood how they reshape agricultural value chains and what the implications are for consumers and producers. In a detailed case study of the value chain of makhana in Bihar, we see the fas...
| Main Authors: | , , |
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| Format: | Artículo preliminar |
| Language: | Inglés |
| Published: |
International Food Policy Research Institute
2012
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10568/154004 |
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