Prospects for locally produced nutrient-dense rice in Liberia: How import preferences and agronomic traits shape consumer demand and farmer adoption

This study examines whether Liberian consumers are willing to pay for new, locally produced nutrient-dense rice, and if farmers are willing to grow such rice. Further, the study investigates the role of preferences for imported rice and agronomic traits, respectively, in relation to willingness to...

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Autores principales: Twine, Edgar E., Arouna, Aminou, Aboudou, R., Ndindeng, Sali Atanga
Formato: Journal Article
Lenguaje:Inglés
Publicado: 2025
Materias:
Acceso en línea:https://hdl.handle.net/10568/180044
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author Twine, Edgar E.
Arouna, Aminou
Aboudou, R.
Ndindeng, Sali Atanga
author_browse Aboudou, R.
Arouna, Aminou
Ndindeng, Sali Atanga
Twine, Edgar E.
author_facet Twine, Edgar E.
Arouna, Aminou
Aboudou, R.
Ndindeng, Sali Atanga
author_sort Twine, Edgar E.
collection Repository of Agricultural Research Outputs (CGSpace)
description This study examines whether Liberian consumers are willing to pay for new, locally produced nutrient-dense rice, and if farmers are willing to grow such rice. Further, the study investigates the role of preferences for imported rice and agronomic traits, respectively, in relation to willingness to pay and willingness to grow new nutrient-dense rice in Liberia. Contingent valuation surveys were conducted of 543 rice consumers and 557 farmers, and linear regression and logistic models were applied to the data. Ninety-one percent of rice consumers were willing to buy nutrient-dense rice and pay a price premium of 8% on average. Consumers who prefer imported rice to local rice are willing to pay less for locally produced nutrient-dense rice than those who do not. Ninety-two percent of rice farmers were willing to grow nutrient-dense rice varieties. Preference for yield reduces the odds of growing nutrient-dense rice. These results have implications for introducing nutrient-dense rice varieties in Liberia.
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spelling CGSpace1800442026-01-18T18:09:09Z Prospects for locally produced nutrient-dense rice in Liberia: How import preferences and agronomic traits shape consumer demand and farmer adoption Twine, Edgar E. Arouna, Aminou Aboudou, R. Ndindeng, Sali Atanga rice imports agronomic practices consumers farmers This study examines whether Liberian consumers are willing to pay for new, locally produced nutrient-dense rice, and if farmers are willing to grow such rice. Further, the study investigates the role of preferences for imported rice and agronomic traits, respectively, in relation to willingness to pay and willingness to grow new nutrient-dense rice in Liberia. Contingent valuation surveys were conducted of 543 rice consumers and 557 farmers, and linear regression and logistic models were applied to the data. Ninety-one percent of rice consumers were willing to buy nutrient-dense rice and pay a price premium of 8% on average. Consumers who prefer imported rice to local rice are willing to pay less for locally produced nutrient-dense rice than those who do not. Ninety-two percent of rice farmers were willing to grow nutrient-dense rice varieties. Preference for yield reduces the odds of growing nutrient-dense rice. These results have implications for introducing nutrient-dense rice varieties in Liberia. 2025-12-30 2026-01-18T18:09:08Z 2026-01-18T18:09:08Z Journal Article https://hdl.handle.net/10568/180044 en Open Access Twine, E.E., Arouna, A., Aboudou, R. and Ndindeng, S.A. 2025. Prospects for locally produced nutrient-dense rice in Liberia: How import preferences and agronomic traits shape consumer demand and farmer adoption. African Journal of Agricultural and Resource Economics 20(4):323–336.
spellingShingle rice
imports
agronomic practices
consumers
farmers
Twine, Edgar E.
Arouna, Aminou
Aboudou, R.
Ndindeng, Sali Atanga
Prospects for locally produced nutrient-dense rice in Liberia: How import preferences and agronomic traits shape consumer demand and farmer adoption
title Prospects for locally produced nutrient-dense rice in Liberia: How import preferences and agronomic traits shape consumer demand and farmer adoption
title_full Prospects for locally produced nutrient-dense rice in Liberia: How import preferences and agronomic traits shape consumer demand and farmer adoption
title_fullStr Prospects for locally produced nutrient-dense rice in Liberia: How import preferences and agronomic traits shape consumer demand and farmer adoption
title_full_unstemmed Prospects for locally produced nutrient-dense rice in Liberia: How import preferences and agronomic traits shape consumer demand and farmer adoption
title_short Prospects for locally produced nutrient-dense rice in Liberia: How import preferences and agronomic traits shape consumer demand and farmer adoption
title_sort prospects for locally produced nutrient dense rice in liberia how import preferences and agronomic traits shape consumer demand and farmer adoption
topic rice
imports
agronomic practices
consumers
farmers
url https://hdl.handle.net/10568/180044
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