The role of consumer awareness and prior exposure in preferences for a new regional food label

Consumer demand for locally produced food has increased in recent years, driven by both economic and quality-related perceptions. While many studies have examined the impact of established local and regional labels on consumer preferences, little is known about how consumers respond to newly introdu...

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Detalles Bibliográficos
Autores principales: Liu, J., Li, Y., Blare, T.
Formato: Journal Article
Lenguaje:Inglés
Publicado: Elsevier 2025
Materias:
Acceso en línea:https://hdl.handle.net/10568/176477

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