Market segmentation (G + Customer and Product Profile Tools) for Gender Responsive Bean Breeding in Zimbabwe

The study aims to enhance gender-responsive bean breeding in Zimbabwe using the G+ Customer and Product Profile Tools. It focuses on profiling customer preferences and product traits to address food security, nutrition, and gender gaps. The data covers major topics like market segmentation, customer...

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Detalles Bibliográficos
Autores principales: Nchanji, Eileen Bogweh, Lutomia, Cosmas Kweyu
Formato: Conjunto de datos
Lenguaje:Inglés
Publicado: 2024
Materias:
Acceso en línea:https://hdl.handle.net/10568/168217

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