Commercializing public agricultural technologies and goods: A framework to identify opportunities for interventions

Commercialisation (i.e., the process of introducing a new product or technology into commerce or making it available in the market) is considered a promising strategy to scale up the consumption of biofortified foods. To inform the development of effective commercialisation strategies, a systematic...

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Main Authors: Nyangaresi, Annette M., Granger, Kate, Friesen, Valerie M., McClafferty, Bonnie, Haswell, Daniel, Mudyahoto, Bho, Reyes, Byron, Mbuya, Mduduzi, Greenberg, Allison
Format: Artículo preliminar
Language:Inglés
Published: Global Alliance for Improved Nutrition 2022
Subjects:
Online Access:https://hdl.handle.net/10568/141442
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author Nyangaresi, Annette M.
Granger, Kate
Friesen, Valerie M.
McClafferty, Bonnie
Haswell, Daniel
Mudyahoto, Bho
Reyes, Byron
Mbuya, Mduduzi
Greenberg, Allison
author_browse Friesen, Valerie M.
Granger, Kate
Greenberg, Allison
Haswell, Daniel
Mbuya, Mduduzi
McClafferty, Bonnie
Mudyahoto, Bho
Nyangaresi, Annette M.
Reyes, Byron
author_facet Nyangaresi, Annette M.
Granger, Kate
Friesen, Valerie M.
McClafferty, Bonnie
Haswell, Daniel
Mudyahoto, Bho
Reyes, Byron
Mbuya, Mduduzi
Greenberg, Allison
author_sort Nyangaresi, Annette M.
collection Repository of Agricultural Research Outputs (CGSpace)
description Commercialisation (i.e., the process of introducing a new product or technology into commerce or making it available in the market) is considered a promising strategy to scale up the consumption of biofortified foods. To inform the development of effective commercialisation strategies, a systematic assessment of country- and crop-specific value chains is essential to identify success factors, barriers, and opportunities. Tools, such as commercialisation frameworks, that can be used to systematically synthesise and analyse such information have been developed but vary widely across different value chains and sectors. A commercialisation framework specific for public agricultural technologies and goods was recently developed. In this paper, we summarise the process of developing that commercialisation framework and its finding, and discuss its implications for, and application in, efforts to scale up biofortified foods. The commercialisation framework for agricultural and publicly developed technologies and goods is made up of both a commercialisation process map and cross-cutting success factors (i.e., supply, demand, policy, finance, and development outcomes), and looks at profitability using a commercialisation framework process wheel. As such, it offers two complementary dimensions (placing profitability at the centre) for identifying bottlenecks and accelerators and can be used to identify where interventions can maximise impact. Case studies on fortified wheat flour in the United States and vitamin A-biofortified cassava in Nigeria were used to illustrate how the framework can be used to synthesise and organise the different information about a food product value chain and subsequently analyse it to inform commercialisation strategy decisions.
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spelling CGSpace1414422025-12-08T10:11:39Z Commercializing public agricultural technologies and goods: A framework to identify opportunities for interventions Nyangaresi, Annette M. Granger, Kate Friesen, Valerie M. McClafferty, Bonnie Haswell, Daniel Mudyahoto, Bho Reyes, Byron Mbuya, Mduduzi Greenberg, Allison profitability innovation processes technological changes biofortification policies technology supply demand food development policies agriculture innovation adoption commercialization finance Commercialisation (i.e., the process of introducing a new product or technology into commerce or making it available in the market) is considered a promising strategy to scale up the consumption of biofortified foods. To inform the development of effective commercialisation strategies, a systematic assessment of country- and crop-specific value chains is essential to identify success factors, barriers, and opportunities. Tools, such as commercialisation frameworks, that can be used to systematically synthesise and analyse such information have been developed but vary widely across different value chains and sectors. A commercialisation framework specific for public agricultural technologies and goods was recently developed. In this paper, we summarise the process of developing that commercialisation framework and its finding, and discuss its implications for, and application in, efforts to scale up biofortified foods. The commercialisation framework for agricultural and publicly developed technologies and goods is made up of both a commercialisation process map and cross-cutting success factors (i.e., supply, demand, policy, finance, and development outcomes), and looks at profitability using a commercialisation framework process wheel. As such, it offers two complementary dimensions (placing profitability at the centre) for identifying bottlenecks and accelerators and can be used to identify where interventions can maximise impact. Case studies on fortified wheat flour in the United States and vitamin A-biofortified cassava in Nigeria were used to illustrate how the framework can be used to synthesise and organise the different information about a food product value chain and subsequently analyse it to inform commercialisation strategy decisions. 2022-08-24 2024-04-12T13:37:57Z 2024-04-12T13:37:57Z Working Paper https://hdl.handle.net/10568/141442 en Open Access Global Alliance for Improved Nutrition Nyangaresi, Annette M; Granger, Kate; Friesen, Valerie M; McClafferty, Bonnie; Haswell, Dan; Mudyahoto, Bho; Reyes, Byron; Mbuya, Mduduzi; Greenberg, Allison. 2022. Commercializing public agricultural technologies and goods: A framework to identify opportunities for interventions. GAIN Discussion Paper 11. Geneva, Switzerland: Global Alliance for Improved Nutrition (GAIN). https://doi.org/10.36072/dp.11
spellingShingle profitability
innovation
processes
technological changes
biofortification
policies
technology
supply
demand
food
development policies
agriculture
innovation adoption
commercialization
finance
Nyangaresi, Annette M.
Granger, Kate
Friesen, Valerie M.
McClafferty, Bonnie
Haswell, Daniel
Mudyahoto, Bho
Reyes, Byron
Mbuya, Mduduzi
Greenberg, Allison
Commercializing public agricultural technologies and goods: A framework to identify opportunities for interventions
title Commercializing public agricultural technologies and goods: A framework to identify opportunities for interventions
title_full Commercializing public agricultural technologies and goods: A framework to identify opportunities for interventions
title_fullStr Commercializing public agricultural technologies and goods: A framework to identify opportunities for interventions
title_full_unstemmed Commercializing public agricultural technologies and goods: A framework to identify opportunities for interventions
title_short Commercializing public agricultural technologies and goods: A framework to identify opportunities for interventions
title_sort commercializing public agricultural technologies and goods a framework to identify opportunities for interventions
topic profitability
innovation
processes
technological changes
biofortification
policies
technology
supply
demand
food
development policies
agriculture
innovation adoption
commercialization
finance
url https://hdl.handle.net/10568/141442
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