From fleece to screens: Revolutionizing sheep and goat marketing in the digital age
Recognizing the transformative potential of digital marketing, a partnership was formed between the CGIAR Initiative on Sustainable Animal Productivity or SAPLING, the Accelerating the Impact of CGIAR Climate Research for Africa (AICCRA) project and YAZERBER, a private sector entity dedicated to the...
| Autor principal: | |
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| Formato: | Blog Post |
| Lenguaje: | Inglés |
| Publicado: |
CGIAR System Organization
2023
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| Materias: | |
| Acceso en línea: | https://hdl.handle.net/10568/134548 |
| _version_ | 1855539831814225920 |
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| author | Gashaw, Tsehay |
| author_browse | Gashaw, Tsehay |
| author_facet | Gashaw, Tsehay |
| author_sort | Gashaw, Tsehay |
| collection | Repository of Agricultural Research Outputs (CGSpace) |
| description | Recognizing the transformative potential of digital marketing, a partnership was formed between the CGIAR Initiative on Sustainable Animal Productivity or SAPLING, the Accelerating the Impact of CGIAR Climate Research for Africa (AICCRA) project and YAZERBER, a private sector entity dedicated to the production, branding, marketing, and distribution of livestock farm products and services. YAZERBER played a crucial role in developing digital marketing. |
| format | Blog Post |
| id | CGSpace134548 |
| institution | CGIAR Consortium |
| language | Inglés |
| publishDate | 2023 |
| publishDateRange | 2023 |
| publishDateSort | 2023 |
| publisher | CGIAR System Organization |
| publisherStr | CGIAR System Organization |
| record_format | dspace |
| spelling | CGSpace1345482024-11-07T09:55:15Z From fleece to screens: Revolutionizing sheep and goat marketing in the digital age Gashaw, Tsehay sheep goats markets small ruminants digital agriculture Recognizing the transformative potential of digital marketing, a partnership was formed between the CGIAR Initiative on Sustainable Animal Productivity or SAPLING, the Accelerating the Impact of CGIAR Climate Research for Africa (AICCRA) project and YAZERBER, a private sector entity dedicated to the production, branding, marketing, and distribution of livestock farm products and services. YAZERBER played a crucial role in developing digital marketing. 2023-11-14 2023-11-17T12:32:48Z 2023-11-17T12:32:48Z Blog Post https://hdl.handle.net/10568/134548 en Open Access application/pdf CGIAR System Organization Gashaw, T. 2023. From fleece to screens: Revolutionizing sheep and goat marketing in the digital age. Blog Post. Montpellier, France: CGIAR System Organization. |
| spellingShingle | sheep goats markets small ruminants digital agriculture Gashaw, Tsehay From fleece to screens: Revolutionizing sheep and goat marketing in the digital age |
| title | From fleece to screens: Revolutionizing sheep and goat marketing in the digital age |
| title_full | From fleece to screens: Revolutionizing sheep and goat marketing in the digital age |
| title_fullStr | From fleece to screens: Revolutionizing sheep and goat marketing in the digital age |
| title_full_unstemmed | From fleece to screens: Revolutionizing sheep and goat marketing in the digital age |
| title_short | From fleece to screens: Revolutionizing sheep and goat marketing in the digital age |
| title_sort | from fleece to screens revolutionizing sheep and goat marketing in the digital age |
| topic | sheep goats markets small ruminants digital agriculture |
| url | https://hdl.handle.net/10568/134548 |
| work_keys_str_mv | AT gashawtsehay fromfleecetoscreensrevolutionizingsheepandgoatmarketinginthedigitalage |