Evidence‐based complementary feeding recipe book for Kenyan caregivers: A novel approach

The Kenyan Ministry of Health (MOH) and a consortium of nutritionists, researchers and communication, and design specialists developed a novel approach to create an evidence-based recipe book promoting complementary feeding (CF) in Kenya. The ADAPT approach includes five steps: applied research (A),...

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Main Authors: Lowe, A., Callis, A., DiGirolamo, A., Girard, Amy W., Boakye, A., Ogutu, E., Omosa, Esther B., Okeyo, F., Odollo, L., Samburu, B., Arimi, C., Kamudoni, P., Gonzalez, W., Codjia, P., Kiige, L.
Format: Journal Article
Language:Inglés
Published: Wiley 2024
Subjects:
Online Access:https://hdl.handle.net/10568/132745
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author Lowe, A.
Callis, A.
DiGirolamo, A.
Girard, Amy W.
Boakye, A.
Ogutu, E.
Omosa, Esther B.
Okeyo, F.
Odollo, L.
Samburu, B.
Arimi, C.
Kamudoni, P.
Gonzalez, W.
Codjia, P.
Kiige, L.
author_browse Arimi, C.
Boakye, A.
Callis, A.
Codjia, P.
DiGirolamo, A.
Girard, Amy W.
Gonzalez, W.
Kamudoni, P.
Kiige, L.
Lowe, A.
Odollo, L.
Ogutu, E.
Okeyo, F.
Omosa, Esther B.
Samburu, B.
author_facet Lowe, A.
Callis, A.
DiGirolamo, A.
Girard, Amy W.
Boakye, A.
Ogutu, E.
Omosa, Esther B.
Okeyo, F.
Odollo, L.
Samburu, B.
Arimi, C.
Kamudoni, P.
Gonzalez, W.
Codjia, P.
Kiige, L.
author_sort Lowe, A.
collection Repository of Agricultural Research Outputs (CGSpace)
description The Kenyan Ministry of Health (MOH) and a consortium of nutritionists, researchers and communication, and design specialists developed a novel approach to create an evidence-based recipe book promoting complementary feeding (CF) in Kenya. The ADAPT approach includes five steps: applied research (A), dialogue with stakeholders (D), adapted behaviour change communication (BCC) theories (A), purpose-driven visual communication (P), and tailoring to priority audiences (T). Through this approach, the recipe book addresses key knowledge gaps using behaviour change theories and visual communication best practice to increase accessibility, acceptability, retention and motivation for behaviour change. The book addresses barriers to CF identified through formative applied research. Dialogue with stakeholders helped ensure cultural appropriateness and the book's alignment with MOH recommendations and key messages. The book uses behaviour change theories to approach the reader in a respectful way that motivates behaviour change. The use of consistent, purpose-driven visuals helps ensure key messages are easily understood and accessible to all caregivers regardless of literacy level. The book's tone and content are tailored to its audiences’ attributes, needs and preferences. This five-step process inspired the development of ADAPT, a novel approach that integrates behaviour change and visual communication for greater impact. This paper outlines how the consortium used the ADAPT approach to develop an evidence-based book that thoughtfully and holistically addresses a wide range of barriers, provides practical solutions and increases self-efficacy around CF. It offers a blueprint for public health practitioners from any field who are interested in using visual behaviour change communication to promote healthy behaviour.
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publishDate 2024
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spelling CGSpace1327452025-12-08T09:54:28Z Evidence‐based complementary feeding recipe book for Kenyan caregivers: A novel approach Lowe, A. Callis, A. DiGirolamo, A. Girard, Amy W. Boakye, A. Ogutu, E. Omosa, Esther B. Okeyo, F. Odollo, L. Samburu, B. Arimi, C. Kamudoni, P. Gonzalez, W. Codjia, P. Kiige, L. nutrition child feeding The Kenyan Ministry of Health (MOH) and a consortium of nutritionists, researchers and communication, and design specialists developed a novel approach to create an evidence-based recipe book promoting complementary feeding (CF) in Kenya. The ADAPT approach includes five steps: applied research (A), dialogue with stakeholders (D), adapted behaviour change communication (BCC) theories (A), purpose-driven visual communication (P), and tailoring to priority audiences (T). Through this approach, the recipe book addresses key knowledge gaps using behaviour change theories and visual communication best practice to increase accessibility, acceptability, retention and motivation for behaviour change. The book addresses barriers to CF identified through formative applied research. Dialogue with stakeholders helped ensure cultural appropriateness and the book's alignment with MOH recommendations and key messages. The book uses behaviour change theories to approach the reader in a respectful way that motivates behaviour change. The use of consistent, purpose-driven visuals helps ensure key messages are easily understood and accessible to all caregivers regardless of literacy level. The book's tone and content are tailored to its audiences’ attributes, needs and preferences. This five-step process inspired the development of ADAPT, a novel approach that integrates behaviour change and visual communication for greater impact. This paper outlines how the consortium used the ADAPT approach to develop an evidence-based book that thoughtfully and holistically addresses a wide range of barriers, provides practical solutions and increases self-efficacy around CF. It offers a blueprint for public health practitioners from any field who are interested in using visual behaviour change communication to promote healthy behaviour. 2024-01 2023-11-06T08:01:29Z 2023-11-06T08:01:29Z Journal Article https://hdl.handle.net/10568/132745 en Open Access Wiley Lowe, A., Callis, A., DiGirolamo, A., Girard, A.W., Boakye, A., Ogutu, E., Omosa, E., Okeyo, F., Odollo, L., Samburu, B., Arimi, C., Kamudoni, P., Gonzalez, W., Codjia, P. and Kiige, L. 2023. Evidence‐based complementary feeding recipe book for Kenyan caregivers: A novel approach. Maternal and Child Nutrition e13475.
spellingShingle nutrition
child feeding
Lowe, A.
Callis, A.
DiGirolamo, A.
Girard, Amy W.
Boakye, A.
Ogutu, E.
Omosa, Esther B.
Okeyo, F.
Odollo, L.
Samburu, B.
Arimi, C.
Kamudoni, P.
Gonzalez, W.
Codjia, P.
Kiige, L.
Evidence‐based complementary feeding recipe book for Kenyan caregivers: A novel approach
title Evidence‐based complementary feeding recipe book for Kenyan caregivers: A novel approach
title_full Evidence‐based complementary feeding recipe book for Kenyan caregivers: A novel approach
title_fullStr Evidence‐based complementary feeding recipe book for Kenyan caregivers: A novel approach
title_full_unstemmed Evidence‐based complementary feeding recipe book for Kenyan caregivers: A novel approach
title_short Evidence‐based complementary feeding recipe book for Kenyan caregivers: A novel approach
title_sort evidence based complementary feeding recipe book for kenyan caregivers a novel approach
topic nutrition
child feeding
url https://hdl.handle.net/10568/132745
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