Novel market segmentation approach for rice farmers in Philippines
The proof of concept can be used by rice breeders to segment the market in the Philippines and develop product profiles tailored to each market segment.
| Autor principal: | |
|---|---|
| Formato: | Informe técnico |
| Lenguaje: | Inglés |
| Publicado: |
2021
|
| Materias: | |
| Acceso en línea: | https://hdl.handle.net/10568/122392 |
| Sumario: | The proof of concept can be used by rice breeders to segment the market in the Philippines and develop product profiles tailored to each market segment. |
|---|