Tunisian consumers perception and behavior towards organic food products
Organic agriculture production in Tunisia is relatively recent and was mainly oriented to the export market. However, local market demand is growing for such products. The objective of the current study is to assess consumers’ awareness and consumption of organic food products. A survey was implemen...
| Autores principales: | , , |
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| Formato: | Journal Article |
| Lenguaje: | Inglés |
| Publicado: |
Bologna University Press
2020
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| Acceso en línea: | https://hdl.handle.net/10568/108025 |
| _version_ | 1855526772220624896 |
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| author | Mtimet, Nadhem Souissi, Asma Mhamdi, Neama |
| author_browse | Mhamdi, Neama Mtimet, Nadhem Souissi, Asma |
| author_facet | Mtimet, Nadhem Souissi, Asma Mhamdi, Neama |
| author_sort | Mtimet, Nadhem |
| collection | Repository of Agricultural Research Outputs (CGSpace) |
| description | Organic agriculture production in Tunisia is relatively recent and was mainly oriented to the export market. However, local market demand is growing for such products. The objective of the current study is to assess consumers’ awareness and consumption of organic food products. A survey was implemented and included 250 respondents from the capital city Tunis. We used descriptive statistics, factor and cluster analysis to analyze the data. The results indicated that respondents’ perceptions towards organic food are positive. Four groups of consumers were identified with respondents from the main three groups have good understanding about organic food products characteristics. However, the proportion of consumers who purchase organic food on a regular basis is quite low (16%). Improving availability and access to organic products through the integration in mainstream sales channels and lower price premiums will help narrowing the gap between the intention to purchase organic products and the actual purchase. Nadhem Mtimet, Asma Souissi, Neama Mhamdi |
| format | Journal Article |
| id | CGSpace108025 |
| institution | CGIAR Consortium |
| language | Inglés |
| publishDate | 2020 |
| publishDateRange | 2020 |
| publishDateSort | 2020 |
| publisher | Bologna University Press |
| publisherStr | Bologna University Press |
| record_format | dspace |
| spelling | CGSpace1080252023-12-27T19:39:57Z Tunisian consumers perception and behavior towards organic food products Mtimet, Nadhem Souissi, Asma Mhamdi, Neama consumption food safety health Organic agriculture production in Tunisia is relatively recent and was mainly oriented to the export market. However, local market demand is growing for such products. The objective of the current study is to assess consumers’ awareness and consumption of organic food products. A survey was implemented and included 250 respondents from the capital city Tunis. We used descriptive statistics, factor and cluster analysis to analyze the data. The results indicated that respondents’ perceptions towards organic food are positive. Four groups of consumers were identified with respondents from the main three groups have good understanding about organic food products characteristics. However, the proportion of consumers who purchase organic food on a regular basis is quite low (16%). Improving availability and access to organic products through the integration in mainstream sales channels and lower price premiums will help narrowing the gap between the intention to purchase organic products and the actual purchase. Nadhem Mtimet, Asma Souissi, Neama Mhamdi 2020-04-09 2020-04-17T08:14:13Z 2020-04-17T08:14:13Z Journal Article https://hdl.handle.net/10568/108025 en Open Access Bologna University Press Mtimet, N., Souissi, A. and Mhamdi, N. 2020. Tunisian consumers perception and behavior towards organic food products. New Medit 19(1):3–18. |
| spellingShingle | consumption food safety health Mtimet, Nadhem Souissi, Asma Mhamdi, Neama Tunisian consumers perception and behavior towards organic food products |
| title | Tunisian consumers perception and behavior towards organic food products |
| title_full | Tunisian consumers perception and behavior towards organic food products |
| title_fullStr | Tunisian consumers perception and behavior towards organic food products |
| title_full_unstemmed | Tunisian consumers perception and behavior towards organic food products |
| title_short | Tunisian consumers perception and behavior towards organic food products |
| title_sort | tunisian consumers perception and behavior towards organic food products |
| topic | consumption food safety health |
| url | https://hdl.handle.net/10568/108025 |
| work_keys_str_mv | AT mtimetnadhem tunisianconsumersperceptionandbehaviortowardsorganicfoodproducts AT souissiasma tunisianconsumersperceptionandbehaviortowardsorganicfoodproducts AT mhamdineama tunisianconsumersperceptionandbehaviortowardsorganicfoodproducts |