The French market and customers’ perceptions of Nordic softwood offerings

The study of the French market for softwood has been done in collaboration with VIDA AB. The aim of the study was to investigate important product quality and service quality dimensions, the customers’ perception of the offering and generally describe the French market and present actors. The mar...

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Bibliographic Details
Main Author: Levin, Staffan
Format: Second cycle, A2E
Language:Swedish
Inglés
Published: 2014
Subjects:
Online Access:https://stud.epsilon.slu.se/7078/

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