Communication of Sustainable Brands within Food and Beverages : A Qualitative Study of KRAV’s CSR Communication

We are today living in a complex food system. A system interlinked by series of stakeholders who are affected by each other’s decisions. When you purchase a pack of coffee in the grocery store, your action impacts several other actors. Besides giving yourself the pleasure to consume the product, you...

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Bibliographic Details
Main Author: Abelin, Oscar
Format: H2
Language:Inglés
Published: SLU/Dept. of People and Society 2022
Subjects:

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