Valuation of wine attributes : a hedonic price model on wine sales in Sweden

The demand for wine in Sweden is increasing. With this increase in demand for wine it is important to establish what the characteristics the consumers are willing to pay extra for. Using this, an equilibrium for demand and supply at a suitable price can be found. This study investigates the consumer...

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Autor principal: Dahl, Alma
Formato: H3
Lenguaje:Inglés
sueco
Publicado: SLU/Dept. of Economics 2019
Materias:
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author Dahl, Alma
author_browse Dahl, Alma
author_facet Dahl, Alma
author_sort Dahl, Alma
collection Epsilon Archive for Student Projects
description The demand for wine in Sweden is increasing. With this increase in demand for wine it is important to establish what the characteristics the consumers are willing to pay extra for. Using this, an equilibrium for demand and supply at a suitable price can be found. This study investigates the consumers’ willingness to pay for certain wine attributes through two approaches of a hedonic price model. The results show that the price of wine is affected by a great number of attributes in various ways. It is clear that the origin, taste segment and colour segment have the most impact on the price of wine.
format H3
id RepoSLU14981
institution Swedish University of Agricultural Sciences
language Inglés
swe
publishDate 2019
publishDateSort 2019
publisher SLU/Dept. of Economics
publisherStr SLU/Dept. of Economics
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spelling RepoSLU149812020-06-04T12:17:37Z Valuation of wine attributes : a hedonic price model on wine sales in Sweden Dahl, Alma hedonic price wine characteristics Sweden wine attributes The demand for wine in Sweden is increasing. With this increase in demand for wine it is important to establish what the characteristics the consumers are willing to pay extra for. Using this, an equilibrium for demand and supply at a suitable price can be found. This study investigates the consumers’ willingness to pay for certain wine attributes through two approaches of a hedonic price model. The results show that the price of wine is affected by a great number of attributes in various ways. It is clear that the origin, taste segment and colour segment have the most impact on the price of wine. Efterfrågan på vin I Sverige ökar. Med denna ökning I efterfrågan är det viktigt att klarlägga vilka attribut på vin som konsumenterna är villiga att betala extra för. Med hjälp av detta kan ett jämviktsläge för efterfrågan och utbudet, med ett rimligt pris, etableras på marknaden. Den här studien undersöker konsumenternas vilja att betala för specifika attribut genom två tolkningar av hedonic price modellen. Resultaten visar att priset på vin påverkas av en mängd karaktärsdrag på olika sätt. Det är tydligt att ursprung, smak och färg har den största påverkan på priset på vin. SLU/Dept. of Economics 2019 H3 eng swe https://stud.epsilon.slu.se/14981/
spellingShingle hedonic price
wine
characteristics
Sweden
wine attributes
Dahl, Alma
Valuation of wine attributes : a hedonic price model on wine sales in Sweden
title Valuation of wine attributes : a hedonic price model on wine sales in Sweden
title_full Valuation of wine attributes : a hedonic price model on wine sales in Sweden
title_fullStr Valuation of wine attributes : a hedonic price model on wine sales in Sweden
title_full_unstemmed Valuation of wine attributes : a hedonic price model on wine sales in Sweden
title_short Valuation of wine attributes : a hedonic price model on wine sales in Sweden
title_sort valuation of wine attributes : a hedonic price model on wine sales in sweden
topic hedonic price
wine
characteristics
Sweden
wine attributes