Tydliga indikatorer på skogsägare med ett stort behov av rådgivning
The purpose of this study is to identify some clear indicators of private forest owners with a great need for advice. One large forest company in Sweden called Holmen Skog wanted to make sure that they bond the forest owners where the potential for sustained, good business is the largest. Through a...
| Main Author: | |
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| Format: | First cycle, G2E |
| Language: | Swedish Swedish |
| Published: |
2018
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| Subjects: | |
| Online Access: | https://stud.epsilon.slu.se/13553/ |
| _version_ | 1855572264626421760 |
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| author | Jakobsson, Robin |
| author_browse | Jakobsson, Robin |
| author_facet | Jakobsson, Robin |
| author_sort | Jakobsson, Robin |
| collection | Epsilon Archive for Student Projects |
| description | The purpose of this study is to identify some clear indicators of private forest owners with a great need for advice. One large forest company in Sweden called Holmen Skog wanted to make sure that they bond the forest owners where the potential for sustained, good business is the largest. Through a segmentation of their suppliers Holmen got more information about their suppliers needs and management goals. The segments that stated a great need for advice were more interested to take part of the knowledge and experience that the timber buyers have. Women were more interested in advice than men in the study. Suppliers that own a forest property together with two other people or more, were generally more interested in advice than other. The forest owners do change all the time, and it is important to find new ways to interest the new generation of forest owners in an urbanized society. |
| format | First cycle, G2E |
| id | RepoSLU13553 |
| institution | Swedish University of Agricultural Sciences |
| language | Swedish swe |
| publishDate | 2018 |
| publishDateSort | 2018 |
| record_format | eprints |
| spelling | RepoSLU135532020-05-20T12:53:50Z https://stud.epsilon.slu.se/13553/ Tydliga indikatorer på skogsägare med ett stort behov av rådgivning Jakobsson, Robin Forestry - General aspects The purpose of this study is to identify some clear indicators of private forest owners with a great need for advice. One large forest company in Sweden called Holmen Skog wanted to make sure that they bond the forest owners where the potential for sustained, good business is the largest. Through a segmentation of their suppliers Holmen got more information about their suppliers needs and management goals. The segments that stated a great need for advice were more interested to take part of the knowledge and experience that the timber buyers have. Women were more interested in advice than men in the study. Suppliers that own a forest property together with two other people or more, were generally more interested in advice than other. The forest owners do change all the time, and it is important to find new ways to interest the new generation of forest owners in an urbanized society. 2018-07-05 First cycle, G2E NonPeerReviewed application/pdf sv https://stud.epsilon.slu.se/13553/1/jakobsson_r_180711.pdf Jakobsson, Robin, 2018. Tydliga indikatorer på skogsägare med ett stort behov av rådgivning. First cycle, G2E. Skinnskatteberg: (S) > School for Forest Management <https://stud.epsilon.slu.se/view/divisions/OID-210.html> urn:nbn:se:slu:epsilon-s-9592 swe |
| spellingShingle | Forestry - General aspects Jakobsson, Robin Tydliga indikatorer på skogsägare med ett stort behov av rådgivning |
| title | Tydliga indikatorer på skogsägare med ett stort behov av rådgivning |
| title_full | Tydliga indikatorer på skogsägare med ett stort behov av rådgivning |
| title_fullStr | Tydliga indikatorer på skogsägare med ett stort behov av rådgivning |
| title_full_unstemmed | Tydliga indikatorer på skogsägare med ett stort behov av rådgivning |
| title_short | Tydliga indikatorer på skogsägare med ett stort behov av rådgivning |
| title_sort | tydliga indikatorer på skogsägare med ett stort behov av rådgivning |
| topic | Forestry - General aspects |
| url | https://stud.epsilon.slu.se/13553/ https://stud.epsilon.slu.se/13553/ |