Brand guidelines

Our values should be evident wherever CIAT is presented, whether online or via printed material. If we follow these guidelines consistently, the brand will grow strong and be recognizable, encouraging others to view CIAT even more positively. These guidelines provide everything you need to crea...

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Detalles Bibliográficos
Autor principal: International Center for Tropical Agriculture
Formato: Manual
Lenguaje:Inglés
Publicado: 2015
Acceso en línea:https://hdl.handle.net/10568/66651
Descripción
Sumario:Our values should be evident wherever CIAT is presented, whether online or via printed material. If we follow these guidelines consistently, the brand will grow strong and be recognizable, encouraging others to view CIAT even more positively. These guidelines provide everything you need to create professional communication materials that will build the CIAT brand. Please use them to help ensure the continued success of CIAT. Please note that we have also included guidelines regarding the use of CIAT's 50th anniversary logo (2017).