The role of locus of control and restrictive norms on farmers’ willingness to pay for climate information services in Senegal, West Africa
Climate variability challenges smallholder farmers in sub-Saharan Africa. Farmers need tools to help them adapt, such as climate information services (CIS) to enhance resilience and agricultural productivity. This study investigates farmers’ willingness to pay (WTP) for seasonal CIS in Senegal’s Séd...
| Main Authors: | , , |
|---|---|
| Format: | Journal Article |
| Language: | Inglés |
| Published: |
Elsevier
2025
|
| Subjects: | |
| Online Access: | https://hdl.handle.net/10568/176978 |
| _version_ | 1855532124091711488 |
|---|---|
| author | Muriithi, Cyrus Ouedraogo, Issa Mwangi, Obadiah |
| author_browse | Muriithi, Cyrus Mwangi, Obadiah Ouedraogo, Issa |
| author_facet | Muriithi, Cyrus Ouedraogo, Issa Mwangi, Obadiah |
| author_sort | Muriithi, Cyrus |
| collection | Repository of Agricultural Research Outputs (CGSpace) |
| description | Climate variability challenges smallholder farmers in sub-Saharan Africa. Farmers need tools to help them adapt, such as climate information services (CIS) to enhance resilience and agricultural productivity. This study investigates farmers’ willingness to pay (WTP) for seasonal CIS in Senegal’s Sédhiou and Tambacounda regions. The research explores regional differences and the role of socioeconomic, psychological, and gender-related factors. Using a mixed-methods approach, we collected data from 708 farmers through probabilistic random sampling. The Becker-DeGroot-Marschak (BDM) mechanism was employed to elicit WTP. Regression and mediation analysis were conducted to assess direct and indirect effects on WTP. The findings reveal an average WTP of 1,560 CFA (2.6 USD) for CIS, with 36.7% of farmers bidding above the market price, suggesting strong demand for CIS. Younger farmers and women showed higher WTP. High production costs and limited access to credit reduced bidding amounts. An experimental information intervention significantly increased bid amounts, highlighting the critical role of awareness in shaping demand. Mediation analysis showed that internal locus of control (LoC) does not significantly mediate WTP, suggesting that farmers’ belief in personal control has little impact on their economic decisions. However, restrictive gender norms negatively mediated WTP, underscoring how gender-based constraints reduce demand for CIS. These findings emphasize the need for targeted policies to promote CIS adoption, including awareness campaigns, behavioral and gender-responsive CIS delivery formats, and affordable financial services. By addressing both economic and behavioral barriers, policymakers can improve resilience and agricultural productivity through improved access to climate information. |
| format | Journal Article |
| id | CGSpace176978 |
| institution | CGIAR Consortium |
| language | Inglés |
| publishDate | 2025 |
| publishDateRange | 2025 |
| publishDateSort | 2025 |
| publisher | Elsevier |
| publisherStr | Elsevier |
| record_format | dspace |
| spelling | CGSpace1769782025-11-11T18:55:51Z The role of locus of control and restrictive norms on farmers’ willingness to pay for climate information services in Senegal, West Africa Muriithi, Cyrus Ouedraogo, Issa Mwangi, Obadiah smallholders-smallholder farmers climate services-climate information services gender norms willingness to pay Climate variability challenges smallholder farmers in sub-Saharan Africa. Farmers need tools to help them adapt, such as climate information services (CIS) to enhance resilience and agricultural productivity. This study investigates farmers’ willingness to pay (WTP) for seasonal CIS in Senegal’s Sédhiou and Tambacounda regions. The research explores regional differences and the role of socioeconomic, psychological, and gender-related factors. Using a mixed-methods approach, we collected data from 708 farmers through probabilistic random sampling. The Becker-DeGroot-Marschak (BDM) mechanism was employed to elicit WTP. Regression and mediation analysis were conducted to assess direct and indirect effects on WTP. The findings reveal an average WTP of 1,560 CFA (2.6 USD) for CIS, with 36.7% of farmers bidding above the market price, suggesting strong demand for CIS. Younger farmers and women showed higher WTP. High production costs and limited access to credit reduced bidding amounts. An experimental information intervention significantly increased bid amounts, highlighting the critical role of awareness in shaping demand. Mediation analysis showed that internal locus of control (LoC) does not significantly mediate WTP, suggesting that farmers’ belief in personal control has little impact on their economic decisions. However, restrictive gender norms negatively mediated WTP, underscoring how gender-based constraints reduce demand for CIS. These findings emphasize the need for targeted policies to promote CIS adoption, including awareness campaigns, behavioral and gender-responsive CIS delivery formats, and affordable financial services. By addressing both economic and behavioral barriers, policymakers can improve resilience and agricultural productivity through improved access to climate information. 2025-12 2025-10-10T13:28:00Z 2025-10-10T13:28:00Z Journal Article https://hdl.handle.net/10568/176978 en Open Access application/pdf Elsevier Muriithi, C.; Ouedraogo, I.; Mwangi, O. (2025) The role of locus of control and restrictive norms on farmers’ willingness to pay for climate information services in Senegal, West Africa. Climate Services 40: 100616. ISSN: 2405-8807 |
| spellingShingle | smallholders-smallholder farmers climate services-climate information services gender norms willingness to pay Muriithi, Cyrus Ouedraogo, Issa Mwangi, Obadiah The role of locus of control and restrictive norms on farmers’ willingness to pay for climate information services in Senegal, West Africa |
| title | The role of locus of control and restrictive norms on farmers’ willingness to pay for climate information services in Senegal, West Africa |
| title_full | The role of locus of control and restrictive norms on farmers’ willingness to pay for climate information services in Senegal, West Africa |
| title_fullStr | The role of locus of control and restrictive norms on farmers’ willingness to pay for climate information services in Senegal, West Africa |
| title_full_unstemmed | The role of locus of control and restrictive norms on farmers’ willingness to pay for climate information services in Senegal, West Africa |
| title_short | The role of locus of control and restrictive norms on farmers’ willingness to pay for climate information services in Senegal, West Africa |
| title_sort | role of locus of control and restrictive norms on farmers willingness to pay for climate information services in senegal west africa |
| topic | smallholders-smallholder farmers climate services-climate information services gender norms willingness to pay |
| url | https://hdl.handle.net/10568/176978 |
| work_keys_str_mv | AT muriithicyrus theroleoflocusofcontrolandrestrictivenormsonfarmerswillingnesstopayforclimateinformationservicesinsenegalwestafrica AT ouedraogoissa theroleoflocusofcontrolandrestrictivenormsonfarmerswillingnesstopayforclimateinformationservicesinsenegalwestafrica AT mwangiobadiah theroleoflocusofcontrolandrestrictivenormsonfarmerswillingnesstopayforclimateinformationservicesinsenegalwestafrica AT muriithicyrus roleoflocusofcontrolandrestrictivenormsonfarmerswillingnesstopayforclimateinformationservicesinsenegalwestafrica AT ouedraogoissa roleoflocusofcontrolandrestrictivenormsonfarmerswillingnesstopayforclimateinformationservicesinsenegalwestafrica AT mwangiobadiah roleoflocusofcontrolandrestrictivenormsonfarmerswillingnesstopayforclimateinformationservicesinsenegalwestafrica |