Are consumers willing to trade off sensory quality for health benefits? Experimental evidence from low glycemic index rice
Diet-related non-communicable diseases (NCDs) disproportionately affect low- and middle-income countries, including Asia where milled rice is consumed as a staple food. Efforts to reduce NCD risks include the development of low glycemic index (GI) rice. However, the firmer texture associated with lo...
| Main Authors: | , , , , , |
|---|---|
| Format: | Journal Article |
| Language: | Inglés |
| Published: |
Elsevier
2025
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10568/176231 |
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