AICCRA Communications Strategy 2024-2026
This AICCRA Communications Strategy (2024 – 2026) presents a detailed strategy and workplan to guide the work of its global communications team, as they build on the legacy of AICCRA’s inaugural phase (2021 – 2023) to deepen and broaden their partnerships across Africa in scaling CIS and CSA through...
| Autores principales: | , |
|---|---|
| Formato: | Informe técnico |
| Lenguaje: | Inglés |
| Publicado: |
Accelerating Impacts of CGIAR Climate Research for Africa
2024
|
| Materias: | |
| Acceso en línea: | https://hdl.handle.net/10568/175365 |
| _version_ | 1855542600228929536 |
|---|---|
| author | Bucknall-Williams, Rhys Harrys, Amy |
| author_browse | Bucknall-Williams, Rhys Harrys, Amy |
| author_facet | Bucknall-Williams, Rhys Harrys, Amy |
| author_sort | Bucknall-Williams, Rhys |
| collection | Repository of Agricultural Research Outputs (CGSpace) |
| description | This AICCRA Communications Strategy (2024 – 2026) presents a detailed strategy and workplan to guide the work of its global communications team, as they build on the legacy of AICCRA’s inaugural phase (2021 – 2023) to deepen and broaden their partnerships across Africa in scaling CIS and CSA through the project’s additional finance phase (2024-2026).
The strategy itself is informed by the experience and lessons learned from that first phase, as AICCRA initially took a flexible, iterative, and experiential approach to communications – testing what worked and what didn’t. As partnerships were forged and implementation gathered pace, so we enhanced the communications team, defined (and refined) our strategic and operational approach, and found our voice.
This strategy supports the team in raising our ambition in additional finance to produce targeted, informative, and ultimately persuasive stories which catalyze the uptake and use of CGIAR innovations on a massive scale to address the climate crisis in Africa. |
| format | Informe técnico |
| id | CGSpace175365 |
| institution | CGIAR Consortium |
| language | Inglés |
| publishDate | 2024 |
| publishDateRange | 2024 |
| publishDateSort | 2024 |
| publisher | Accelerating Impacts of CGIAR Climate Research for Africa |
| publisherStr | Accelerating Impacts of CGIAR Climate Research for Africa |
| record_format | dspace |
| spelling | CGSpace1753652025-11-11T17:07:18Z AICCRA Communications Strategy 2024-2026 Bucknall-Williams, Rhys Harrys, Amy communication Climate action communication strategies This AICCRA Communications Strategy (2024 – 2026) presents a detailed strategy and workplan to guide the work of its global communications team, as they build on the legacy of AICCRA’s inaugural phase (2021 – 2023) to deepen and broaden their partnerships across Africa in scaling CIS and CSA through the project’s additional finance phase (2024-2026). The strategy itself is informed by the experience and lessons learned from that first phase, as AICCRA initially took a flexible, iterative, and experiential approach to communications – testing what worked and what didn’t. As partnerships were forged and implementation gathered pace, so we enhanced the communications team, defined (and refined) our strategic and operational approach, and found our voice. This strategy supports the team in raising our ambition in additional finance to produce targeted, informative, and ultimately persuasive stories which catalyze the uptake and use of CGIAR innovations on a massive scale to address the climate crisis in Africa. 2024-12-12 2025-06-28T12:44:23Z 2025-06-28T12:44:23Z Report https://hdl.handle.net/10568/175365 en Open Access application/pdf Accelerating Impacts of CGIAR Climate Research for Africa Bucknall-Williams Rhys, Harris Amy. 2025. AICCRA Communications Strategy 2024-2026. AICCRA Report. Accelerating Impacts of CGIAR Climate Research for Africa (AICCRA) |
| spellingShingle | communication Climate action communication strategies Bucknall-Williams, Rhys Harrys, Amy AICCRA Communications Strategy 2024-2026 |
| title | AICCRA Communications Strategy 2024-2026 |
| title_full | AICCRA Communications Strategy 2024-2026 |
| title_fullStr | AICCRA Communications Strategy 2024-2026 |
| title_full_unstemmed | AICCRA Communications Strategy 2024-2026 |
| title_short | AICCRA Communications Strategy 2024-2026 |
| title_sort | aiccra communications strategy 2024 2026 |
| topic | communication Climate action communication strategies |
| url | https://hdl.handle.net/10568/175365 |
| work_keys_str_mv | AT bucknallwilliamsrhys aiccracommunicationsstrategy20242026 AT harrysamy aiccracommunicationsstrategy20242026 |