Coordination between crop breeding and market intelligence: Groundnut in Tanzania

This article discusses the collaboration between crop breeding and market intelligence for the development of groundnut products in Tanzania. It highlights the challenges faced in integrating social and biological sciences due to a lack of common language and unclear roles. The focus is on the creat...

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Main Authors: Rutsaert, Pieter, Das, Biswanath, Donovan, Jason, Train, Lila Jane
Format: Blog Post
Language:Inglés
Published: CGIAR Initiative on Market Intelligence 2024
Subjects:
Online Access:https://hdl.handle.net/10568/173151
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author Rutsaert, Pieter
Das, Biswanath
Donovan, Jason
Train, Lila Jane
author_browse Das, Biswanath
Donovan, Jason
Rutsaert, Pieter
Train, Lila Jane
author_facet Rutsaert, Pieter
Das, Biswanath
Donovan, Jason
Train, Lila Jane
author_sort Rutsaert, Pieter
collection Repository of Agricultural Research Outputs (CGSpace)
description This article discusses the collaboration between crop breeding and market intelligence for the development of groundnut products in Tanzania. It highlights the challenges faced in integrating social and biological sciences due to a lack of common language and unclear roles. The focus is on the creation of a Product Design Team (PDT), a multidisciplinary group that includes breeders, social scientists, industry experts, and other stakeholders to define market segments and product profiles. A key outcome from a Groundnut PDT Workshop was the identification of market requirements and information gaps to improve groundnut seed products and their value chain impact.
format Blog Post
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institution CGIAR Consortium
language Inglés
publishDate 2024
publishDateRange 2024
publishDateSort 2024
publisher CGIAR Initiative on Market Intelligence
publisherStr CGIAR Initiative on Market Intelligence
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spelling CGSpace1731512025-02-18T07:43:22Z Coordination between crop breeding and market intelligence: Groundnut in Tanzania Rutsaert, Pieter Das, Biswanath Donovan, Jason Train, Lila Jane plant breeding groundnuts market intelligence market segmentation surveys This article discusses the collaboration between crop breeding and market intelligence for the development of groundnut products in Tanzania. It highlights the challenges faced in integrating social and biological sciences due to a lack of common language and unclear roles. The focus is on the creation of a Product Design Team (PDT), a multidisciplinary group that includes breeders, social scientists, industry experts, and other stakeholders to define market segments and product profiles. A key outcome from a Groundnut PDT Workshop was the identification of market requirements and information gaps to improve groundnut seed products and their value chain impact. 2024-03-18 2025-02-18T07:43:21Z 2025-02-18T07:43:21Z Blog Post https://hdl.handle.net/10568/173151 en Open Access CGIAR Initiative on Market Intelligence Rutsaert, P., Das, B., Donovan, J., Train, L. 2024. "Coordination between crop breeding and market intelligence: Groundnut in Tanzania". CGIAR Inititaive on Market Intelligence. Published on 18 March 2024. https://www.cgiar.org/news-events/news/coordination-between-crop-breeding-and-market-intelligence-groundnut-in-tanzania/.
spellingShingle plant breeding
groundnuts
market intelligence
market segmentation
surveys
Rutsaert, Pieter
Das, Biswanath
Donovan, Jason
Train, Lila Jane
Coordination between crop breeding and market intelligence: Groundnut in Tanzania
title Coordination between crop breeding and market intelligence: Groundnut in Tanzania
title_full Coordination between crop breeding and market intelligence: Groundnut in Tanzania
title_fullStr Coordination between crop breeding and market intelligence: Groundnut in Tanzania
title_full_unstemmed Coordination between crop breeding and market intelligence: Groundnut in Tanzania
title_short Coordination between crop breeding and market intelligence: Groundnut in Tanzania
title_sort coordination between crop breeding and market intelligence groundnut in tanzania
topic plant breeding
groundnuts
market intelligence
market segmentation
surveys
url https://hdl.handle.net/10568/173151
work_keys_str_mv AT rutsaertpieter coordinationbetweencropbreedingandmarketintelligencegroundnutintanzania
AT dasbiswanath coordinationbetweencropbreedingandmarketintelligencegroundnutintanzania
AT donovanjason coordinationbetweencropbreedingandmarketintelligencegroundnutintanzania
AT trainlilajane coordinationbetweencropbreedingandmarketintelligencegroundnutintanzania