Survey Data and Experimental Choices on Breeding Professionals' Use of Market Intelligence

This dataset presents survey data and experimental choices concerning breeding professionals' utilization of market intelligence. Both the survey and the experiment were conducted online through Qualtrics. The survey reached a broad network of plant breeding professionals associated with CGIAR and N...

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Autor principal: International Food Policy Research Institute
Formato: Conjunto de datos
Lenguaje:Inglés
Publicado: International Food Policy Research Institute 2023
Materias:
Acceso en línea:https://hdl.handle.net/10568/168477
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author International Food Policy Research Institute
author_browse International Food Policy Research Institute
author_facet International Food Policy Research Institute
author_sort International Food Policy Research Institute
collection Repository of Agricultural Research Outputs (CGSpace)
description This dataset presents survey data and experimental choices concerning breeding professionals' utilization of market intelligence. Both the survey and the experiment were conducted online through Qualtrics. The survey reached a broad network of plant breeding professionals associated with CGIAR and NARES centers, as well as the private sector. The experiment was distributed to a randomly selected subsample of breeding professionals who had previously completed the survey. The survey gathered information on the application of market intelligence in market segmentation, target product profiling, and decision-making for product advancement or investment cases in breeding pipelines. Additionally, the survey documented respondents' perspectives on diversity and power dynamics within breeding teams. The experiment aimed to understand respondents' shifts in investment preferences based on the type of market intelligence provided and their demand for market intelligence.
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id CGSpace168477
institution CGIAR Consortium
language Inglés
publishDate 2023
publishDateRange 2023
publishDateSort 2023
publisher International Food Policy Research Institute
publisherStr International Food Policy Research Institute
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spelling CGSpace1684772025-01-06T19:23:44Z Survey Data and Experimental Choices on Breeding Professionals' Use of Market Intelligence International Food Policy Research Institute market intelligence market segmentation demand plant breeders breeding This dataset presents survey data and experimental choices concerning breeding professionals' utilization of market intelligence. Both the survey and the experiment were conducted online through Qualtrics. The survey reached a broad network of plant breeding professionals associated with CGIAR and NARES centers, as well as the private sector. The experiment was distributed to a randomly selected subsample of breeding professionals who had previously completed the survey. The survey gathered information on the application of market intelligence in market segmentation, target product profiling, and decision-making for product advancement or investment cases in breeding pipelines. Additionally, the survey documented respondents' perspectives on diversity and power dynamics within breeding teams. The experiment aimed to understand respondents' shifts in investment preferences based on the type of market intelligence provided and their demand for market intelligence. 2023-12-20 2023-12-20T21:37:35Z 2023-12-20T21:37:35Z Dataset https://hdl.handle.net/10568/168477 en https://hdl.handle.net/10568/137183 Open Access International Food Policy Research Institute International Food Policy Research Institute (IFPRI). 2023. Survey Data and Experimental Choices on Breeding Professionals' Use of Market Intelligence. Washington, DC: IFPRI [dataset]. https://doi.org/10.7910/DVN/FR8UCP. Harvard Dataverse. Version 1.
spellingShingle market intelligence
market segmentation
demand
plant breeders
breeding
International Food Policy Research Institute
Survey Data and Experimental Choices on Breeding Professionals' Use of Market Intelligence
title Survey Data and Experimental Choices on Breeding Professionals' Use of Market Intelligence
title_full Survey Data and Experimental Choices on Breeding Professionals' Use of Market Intelligence
title_fullStr Survey Data and Experimental Choices on Breeding Professionals' Use of Market Intelligence
title_full_unstemmed Survey Data and Experimental Choices on Breeding Professionals' Use of Market Intelligence
title_short Survey Data and Experimental Choices on Breeding Professionals' Use of Market Intelligence
title_sort survey data and experimental choices on breeding professionals use of market intelligence
topic market intelligence
market segmentation
demand
plant breeders
breeding
url https://hdl.handle.net/10568/168477
work_keys_str_mv AT internationalfoodpolicyresearchinstitute surveydataandexperimentalchoicesonbreedingprofessionalsuseofmarketintelligence