Consumer response to food safety risk information
Unsafe food imposes significant health and productivity burdens on developing countries. We test the impact of a simple information intervention through which low-income urban consumers in Kenya were provided information about the likelihood that maize flour from the formal and informal sector viola...
| Main Authors: | , , |
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| Format: | Artículo preliminar |
| Language: | Inglés |
| Published: |
International Food Policy Research Institute
2024
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10568/168191 |
| _version_ | 1855541975903633408 |
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| author | Hoffmann, Vivian Murphy, Mike Kariuki, Sarah |
| author_browse | Hoffmann, Vivian Kariuki, Sarah Murphy, Mike |
| author_facet | Hoffmann, Vivian Murphy, Mike Kariuki, Sarah |
| author_sort | Hoffmann, Vivian |
| collection | Repository of Agricultural Research Outputs (CGSpace) |
| description | Unsafe food imposes significant health and productivity burdens on developing countries. We test the impact of a simple information intervention through which low-income urban consumers in Kenya were provided information about the likelihood that maize flour from the formal and informal sector violated a food safety standard. We find a 42 percent increase in the share of households consuming the similarly priced, lower risk formal sector flour type at follow-up in the treatment group relative to the control group, from a base of 33 percent. The intervention was equally effective for households earning below and above the sample median income level. Our results demonstrate the potential for low-cost interventions to increase the salience of food safety as a product attribute in informal markets or where regulatory enforcement is weak. |
| format | Artículo preliminar |
| id | CGSpace168191 |
| institution | CGIAR Consortium |
| language | Inglés |
| publishDate | 2024 |
| publishDateRange | 2024 |
| publishDateSort | 2024 |
| publisher | International Food Policy Research Institute |
| publisherStr | International Food Policy Research Institute |
| record_format | dspace |
| spelling | CGSpace1681912025-11-06T07:24:42Z Consumer response to food safety risk information Hoffmann, Vivian Murphy, Mike Kariuki, Sarah consumers food safety health households productivity Unsafe food imposes significant health and productivity burdens on developing countries. We test the impact of a simple information intervention through which low-income urban consumers in Kenya were provided information about the likelihood that maize flour from the formal and informal sector violated a food safety standard. We find a 42 percent increase in the share of households consuming the similarly priced, lower risk formal sector flour type at follow-up in the treatment group relative to the control group, from a base of 33 percent. The intervention was equally effective for households earning below and above the sample median income level. Our results demonstrate the potential for low-cost interventions to increase the salience of food safety as a product attribute in informal markets or where regulatory enforcement is weak. 2024-12-20 2024-12-20T19:55:21Z 2024-12-20T19:55:21Z Working Paper https://hdl.handle.net/10568/168191 en https://hdl.handle.net/10568/135798 https://hdl.handle.net/10568/124974 https://doi.org/10.1016/j.jdeveco.2020.102620 https://doi.org/10.2499/9780896294561_05 Open Access application/pdf International Food Policy Research Institute Hoffmann, Vivian; Murphy, Mike; and Kariuki, Sarah. 2024. Consumer response to food safety risk information. IFPRI Discussion Paper 2305. Washington, DC: International Food Policy Research Institute. https://hdl.handle.net/10568/168191 |
| spellingShingle | consumers food safety health households productivity Hoffmann, Vivian Murphy, Mike Kariuki, Sarah Consumer response to food safety risk information |
| title | Consumer response to food safety risk information |
| title_full | Consumer response to food safety risk information |
| title_fullStr | Consumer response to food safety risk information |
| title_full_unstemmed | Consumer response to food safety risk information |
| title_short | Consumer response to food safety risk information |
| title_sort | consumer response to food safety risk information |
| topic | consumers food safety health households productivity |
| url | https://hdl.handle.net/10568/168191 |
| work_keys_str_mv | AT hoffmannvivian consumerresponsetofoodsafetyriskinformation AT murphymike consumerresponsetofoodsafetyriskinformation AT kariukisarah consumerresponsetofoodsafetyriskinformation |