Maize Seed Marketing Workshop. Delivering genetic innovations to farmers: Challenges and opportunities for accelerated varietal turnover

The workshop focused on solutions to increase the adoption of new crop varieties, particularly in the context of maize. It explored how different stakeholders—from seed companies and agro-dealers to farmers and policymakers—can collaborate to increase varietal turnover in the agricultural sector. Th...

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Autores principales: Nyangaga, Julius, Kageni, Belinda, Ndegwa, Michael, Kariuki, Sarah, Kramer, Berber, Jaleta, Moti
Formato: Informe técnico
Lenguaje:Inglés
Publicado: International Maize and Wheat Improvement Center 2024
Materias:
Acceso en línea:https://hdl.handle.net/10568/163637
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author Nyangaga, Julius
Kageni, Belinda
Ndegwa, Michael
Kariuki, Sarah
Kramer, Berber
Jaleta, Moti
author_browse Jaleta, Moti
Kageni, Belinda
Kariuki, Sarah
Kramer, Berber
Ndegwa, Michael
Nyangaga, Julius
author_facet Nyangaga, Julius
Kageni, Belinda
Ndegwa, Michael
Kariuki, Sarah
Kramer, Berber
Jaleta, Moti
author_sort Nyangaga, Julius
collection Repository of Agricultural Research Outputs (CGSpace)
description The workshop focused on solutions to increase the adoption of new crop varieties, particularly in the context of maize. It explored how different stakeholders—from seed companies and agro-dealers to farmers and policymakers—can collaborate to increase varietal turnover in the agricultural sector. The event brought together experts and professionals from various sectors involved in seed production, distribution, and research, to address critical challenges and explore opportunities. During the workshop, experts presented findings from research in which various solutions to increase varietal turnover were tested. This served as a basis for discussions, which covered topics including product life cycle management, seed marketing, farmer preferences, and the role of gender in agricultural innovations. The forum, held on November 21, 2024, at Safari Park Hotel, Nairobi, provided a platform for stakeholders to share insights, discuss solutions, and seek alignment on strategies to improve production and adoption of new seed varieties. The event was designed to foster collaboration between sector players, providing an opportunity for constructive dialogue on enhancing seed productivity while ensuring sustainability and food security.
format Informe técnico
id CGSpace163637
institution CGIAR Consortium
language Inglés
publishDate 2024
publishDateRange 2024
publishDateSort 2024
publisher International Maize and Wheat Improvement Center
publisherStr International Maize and Wheat Improvement Center
record_format dspace
spelling CGSpace1636372025-11-06T06:07:03Z Maize Seed Marketing Workshop. Delivering genetic innovations to farmers: Challenges and opportunities for accelerated varietal turnover Nyangaga, Julius Kageni, Belinda Ndegwa, Michael Kariuki, Sarah Kramer, Berber Jaleta, Moti maize seed industry marketing genetics stakeholders yields food security state intervention workshops The workshop focused on solutions to increase the adoption of new crop varieties, particularly in the context of maize. It explored how different stakeholders—from seed companies and agro-dealers to farmers and policymakers—can collaborate to increase varietal turnover in the agricultural sector. The event brought together experts and professionals from various sectors involved in seed production, distribution, and research, to address critical challenges and explore opportunities. During the workshop, experts presented findings from research in which various solutions to increase varietal turnover were tested. This served as a basis for discussions, which covered topics including product life cycle management, seed marketing, farmer preferences, and the role of gender in agricultural innovations. The forum, held on November 21, 2024, at Safari Park Hotel, Nairobi, provided a platform for stakeholders to share insights, discuss solutions, and seek alignment on strategies to improve production and adoption of new seed varieties. The event was designed to foster collaboration between sector players, providing an opportunity for constructive dialogue on enhancing seed productivity while ensuring sustainability and food security. 2024-11 2024-12-17T15:38:29Z 2024-12-17T15:38:29Z Report https://hdl.handle.net/10568/163637 en Open Access application/pdf International Maize and Wheat Improvement Center International Food Policy Research Institute Nyangaga, J., Kageni, B., Ndegwa, M.K., Kariuki, S.K., Kramer, B., & Debello, M. J. (2024). Maize Seed Marketing Workshop. Delivering genetic innovations to farmers: Challenges and opportunities for accelerated varietal turnover. CIMMYT & IFPRI. https://hdl.handle.net/10883/35154
spellingShingle maize
seed industry
marketing
genetics
stakeholders
yields
food security
state intervention
workshops
Nyangaga, Julius
Kageni, Belinda
Ndegwa, Michael
Kariuki, Sarah
Kramer, Berber
Jaleta, Moti
Maize Seed Marketing Workshop. Delivering genetic innovations to farmers: Challenges and opportunities for accelerated varietal turnover
title Maize Seed Marketing Workshop. Delivering genetic innovations to farmers: Challenges and opportunities for accelerated varietal turnover
title_full Maize Seed Marketing Workshop. Delivering genetic innovations to farmers: Challenges and opportunities for accelerated varietal turnover
title_fullStr Maize Seed Marketing Workshop. Delivering genetic innovations to farmers: Challenges and opportunities for accelerated varietal turnover
title_full_unstemmed Maize Seed Marketing Workshop. Delivering genetic innovations to farmers: Challenges and opportunities for accelerated varietal turnover
title_short Maize Seed Marketing Workshop. Delivering genetic innovations to farmers: Challenges and opportunities for accelerated varietal turnover
title_sort maize seed marketing workshop delivering genetic innovations to farmers challenges and opportunities for accelerated varietal turnover
topic maize
seed industry
marketing
genetics
stakeholders
yields
food security
state intervention
workshops
url https://hdl.handle.net/10568/163637
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