The food crisis of 2008: Impact assessment of IFPRI's communications strategy
This paper aims to document IFPRI’s communications activities during the recent food crisis which peaked in mid-2008. IFPRI’s communications activities during the food crisis were somewhat unusual for the Institute. The communications campaign included IFPRI’s usual avenues, and built on IFPRI’s exi...
| Autor principal: | |
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| Formato: | Informe técnico |
| Lenguaje: | Inglés |
| Publicado: |
International Food Policy Research Institute
2009
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| Materias: | |
| Acceso en línea: | https://hdl.handle.net/10568/161982 |
| _version_ | 1855517802694180864 |
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| author | Hovland, Ingeborg |
| author_browse | Hovland, Ingeborg |
| author_facet | Hovland, Ingeborg |
| author_sort | Hovland, Ingeborg |
| collection | Repository of Agricultural Research Outputs (CGSpace) |
| description | This paper aims to document IFPRI’s communications activities during the recent food crisis which peaked in mid-2008. IFPRI’s communications activities during the food crisis were somewhat unusual for the Institute. The communications campaign included IFPRI’s usual avenues, and built on IFPRI’s existing place in the global food policy system, but was unusual in its concerted coordination across all divisions of the Institute, the relatively low number of publications and unusually high engagement with the media, as well as a high number of face-to-face presentations and meetings. All in all the campaign, which arose in response to the policy window that opened up in early and mid-2008, was considered particularly effective, and IFPRI earned the position as one of the “thought leaders” during the crisis. |
| format | Informe técnico |
| id | CGSpace161982 |
| institution | CGIAR Consortium |
| language | Inglés |
| publishDate | 2009 |
| publishDateRange | 2009 |
| publishDateSort | 2009 |
| publisher | International Food Policy Research Institute |
| publisherStr | International Food Policy Research Institute |
| record_format | dspace |
| spelling | CGSpace1619822025-11-06T05:29:20Z The food crisis of 2008: Impact assessment of IFPRI's communications strategy Hovland, Ingeborg communications impact assessment This paper aims to document IFPRI’s communications activities during the recent food crisis which peaked in mid-2008. IFPRI’s communications activities during the food crisis were somewhat unusual for the Institute. The communications campaign included IFPRI’s usual avenues, and built on IFPRI’s existing place in the global food policy system, but was unusual in its concerted coordination across all divisions of the Institute, the relatively low number of publications and unusually high engagement with the media, as well as a high number of face-to-face presentations and meetings. All in all the campaign, which arose in response to the policy window that opened up in early and mid-2008, was considered particularly effective, and IFPRI earned the position as one of the “thought leaders” during the crisis. 2009 2024-11-21T10:00:07Z 2024-11-21T10:00:07Z Report https://hdl.handle.net/10568/161982 en Open Access application/pdf International Food Policy Research Institute Hovland, Ingeborg. 2009. The food crisis of 2008. Independent Impact Assessment Report 29. https://hdl.handle.net/10568/161982 |
| spellingShingle | communications impact assessment Hovland, Ingeborg The food crisis of 2008: Impact assessment of IFPRI's communications strategy |
| title | The food crisis of 2008: Impact assessment of IFPRI's communications strategy |
| title_full | The food crisis of 2008: Impact assessment of IFPRI's communications strategy |
| title_fullStr | The food crisis of 2008: Impact assessment of IFPRI's communications strategy |
| title_full_unstemmed | The food crisis of 2008: Impact assessment of IFPRI's communications strategy |
| title_short | The food crisis of 2008: Impact assessment of IFPRI's communications strategy |
| title_sort | food crisis of 2008 impact assessment of ifpri s communications strategy |
| topic | communications impact assessment |
| url | https://hdl.handle.net/10568/161982 |
| work_keys_str_mv | AT hovlandingeborg thefoodcrisisof2008impactassessmentofifpriscommunicationsstrategy AT hovlandingeborg foodcrisisof2008impactassessmentofifpriscommunicationsstrategy |