You get what you pay for: the link between price and food safety in Kenya

The lack of a reliably safe food supply in developing countries imposes both health and economic costs. Food safety is one of several dimensions of food quality that are typically unobservable at the time of purchase. Branding can overcome this information problem by allowing firms to build reputati...

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Bibliographic Details
Main Authors: Hoffmann, Vivian, Moser, Christine
Format: Journal Article
Language:Inglés
Published: Wiley 2017
Subjects:
Online Access:https://hdl.handle.net/10568/148654

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