Seeing is believing: Using crop pictures in personalized advisory services
We developed, implemented, and evaluated an innovative personalized advisory service that complements picture-based insurance (PBI), an easy-to-understand low-cost insurance product for visible crop damage. We sent personalized agricultural advice based on real-time observations of crop conditions,...
| Main Authors: | , , , , , |
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| Format: | Brief |
| Language: | Inglés |
| Published: |
International Food Policy Research Institute
2018
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10568/145739 |
| _version_ | 1855520689769938944 |
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| author | Ceballos, Francisco Foster, Tim Hufkens, Koen Jadhav, Arun Kannan, Samyuktha Kramer, Berber |
| author_browse | Ceballos, Francisco Foster, Tim Hufkens, Koen Jadhav, Arun Kannan, Samyuktha Kramer, Berber |
| author_facet | Ceballos, Francisco Foster, Tim Hufkens, Koen Jadhav, Arun Kannan, Samyuktha Kramer, Berber |
| author_sort | Ceballos, Francisco |
| collection | Repository of Agricultural Research Outputs (CGSpace) |
| description | We developed, implemented, and evaluated an innovative personalized advisory service that complements picture-based insurance (PBI), an easy-to-understand low-cost insurance product for visible crop damage. We sent personalized agricultural advice based on real-time observations of crop conditions, from sowing to harvest, from farmers’ pictures of their insured plots. Such a service can empower data-driven farming through three channels: experts can tar-get messages to a farmer’s individual situation, thus increasing the value and timeliness of the advice; the tangibility of pictures in-creases ownership and take-up of the advice; and the service allows insurers to gather more monitoring data and provide recommendations on how to minimize risk, thus lowering expected insurance payouts. |
| format | Brief |
| id | CGSpace145739 |
| institution | CGIAR Consortium |
| language | Inglés |
| publishDate | 2018 |
| publishDateRange | 2018 |
| publishDateSort | 2018 |
| publisher | International Food Policy Research Institute |
| publisherStr | International Food Policy Research Institute |
| record_format | dspace |
| spelling | CGSpace1457392025-11-06T05:46:32Z Seeing is believing: Using crop pictures in personalized advisory services Ceballos, Francisco Foster, Tim Hufkens, Koen Jadhav, Arun Kannan, Samyuktha Kramer, Berber insurance risk management advisory services agricultural extension crops losses extension activities smallholders assessment photography We developed, implemented, and evaluated an innovative personalized advisory service that complements picture-based insurance (PBI), an easy-to-understand low-cost insurance product for visible crop damage. We sent personalized agricultural advice based on real-time observations of crop conditions, from sowing to harvest, from farmers’ pictures of their insured plots. Such a service can empower data-driven farming through three channels: experts can tar-get messages to a farmer’s individual situation, thus increasing the value and timeliness of the advice; the tangibility of pictures in-creases ownership and take-up of the advice; and the service allows insurers to gather more monitoring data and provide recommendations on how to minimize risk, thus lowering expected insurance payouts. 2018-12-14 2024-06-21T09:04:58Z 2024-06-21T09:04:58Z Brief https://hdl.handle.net/10568/145739 en https://doi.org/10.2499/p15738coll2.133534 Open Access application/pdf International Food Policy Research Institute Ceballos, Francisco; Foster, Tim; Hufkens, Koen; Jadhav, Arun; Kannan, Samyuktha; and Kramer, Berber. 2018. Seeing Is Believing: Using Crop Pictures in Personalized Advisory Services. Project Note. Washington, DC: International Food Policy Research Institute (IFPRI). https://hdl.handle.net/10568/145739 |
| spellingShingle | insurance risk management advisory services agricultural extension crops losses extension activities smallholders assessment photography Ceballos, Francisco Foster, Tim Hufkens, Koen Jadhav, Arun Kannan, Samyuktha Kramer, Berber Seeing is believing: Using crop pictures in personalized advisory services |
| title | Seeing is believing: Using crop pictures in personalized advisory services |
| title_full | Seeing is believing: Using crop pictures in personalized advisory services |
| title_fullStr | Seeing is believing: Using crop pictures in personalized advisory services |
| title_full_unstemmed | Seeing is believing: Using crop pictures in personalized advisory services |
| title_short | Seeing is believing: Using crop pictures in personalized advisory services |
| title_sort | seeing is believing using crop pictures in personalized advisory services |
| topic | insurance risk management advisory services agricultural extension crops losses extension activities smallholders assessment photography |
| url | https://hdl.handle.net/10568/145739 |
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