Consumer preferences matter for transforming food systems for sustainable healthy diets: Evidence from rural Bangladesh

Food system transformation strategies rely on consumer demand response for achieving sustainable healthy diets, but food consumption patterns and consumer preferences are often not well understood in many countries of the global South. This brief examines consumer demand in Bangladesh, a country in...

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Autores principales: Ecker, Olivier, Comstock, Andrew R., de Brauw, Alan, Diao, Xinshen, Talukder, Md. Ruhul Amin
Formato: Brief
Lenguaje:Inglés
Publicado: International Food Policy Research Institute 2024
Materias:
Acceso en línea:https://hdl.handle.net/10568/144173
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author Ecker, Olivier
Comstock, Andrew R.
de Brauw, Alan
Diao, Xinshen
Talukder, Md. Ruhul Amin
author_browse Comstock, Andrew R.
Diao, Xinshen
Ecker, Olivier
Talukder, Md. Ruhul Amin
de Brauw, Alan
author_facet Ecker, Olivier
Comstock, Andrew R.
de Brauw, Alan
Diao, Xinshen
Talukder, Md. Ruhul Amin
author_sort Ecker, Olivier
collection Repository of Agricultural Research Outputs (CGSpace)
description Food system transformation strategies rely on consumer demand response for achieving sustainable healthy diets, but food consumption patterns and consumer preferences are often not well understood in many countries of the global South. This brief examines consumer demand in Bangladesh, a country in the take-off stage of agrifood system transformation, that has experienced improvements in diet quality but also an increasing incidence of overweight, with faster increases in rural than urban areas. The authors estimate responses in consumer demand to changes in incomes and changes in food prices, finding that rural consumer demand is driven by strong preferences for animal-source foods, while the demand for sugar and highly processed foods increases faster than total food demand when income rises. They conclude that agricultural value chain development can be an important policy instrument for improving household diet quality but can also lead to undesirable dietary change if food consumption incentives conflict with nutritional needs.
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spelling CGSpace1441732025-12-11T21:18:42Z Consumer preferences matter for transforming food systems for sustainable healthy diets: Evidence from rural Bangladesh Ecker, Olivier Comstock, Andrew R. de Brauw, Alan Diao, Xinshen Talukder, Md. Ruhul Amin food systems consumer behaviour rural areas healthy diets demand overweight modelling animal source foods agricultural value chains nutrition Food system transformation strategies rely on consumer demand response for achieving sustainable healthy diets, but food consumption patterns and consumer preferences are often not well understood in many countries of the global South. This brief examines consumer demand in Bangladesh, a country in the take-off stage of agrifood system transformation, that has experienced improvements in diet quality but also an increasing incidence of overweight, with faster increases in rural than urban areas. The authors estimate responses in consumer demand to changes in incomes and changes in food prices, finding that rural consumer demand is driven by strong preferences for animal-source foods, while the demand for sugar and highly processed foods increases faster than total food demand when income rises. They conclude that agricultural value chain development can be an important policy instrument for improving household diet quality but can also lead to undesirable dietary change if food consumption incentives conflict with nutritional needs. 2024-06-03 2024-05-30T16:05:12Z 2024-05-30T16:05:12Z Brief https://hdl.handle.net/10568/144173 en Open Access application/pdf International Food Policy Research Institute Ecker, Olivier; Comstock, Andrew R.; de Brauw, Alan; Diao, Xinshen; and Talukder, Md. Ruhul Amin. 2024. Consumer preferences matter for transforming food systems for sustainable healthy diets: Evidence from rural Bangladesh. IFPRI Issue Brief June 2024. Washington, DC: International Food Policy Research Institute. https://hdl.handle.net/10568/144173
spellingShingle food systems
consumer behaviour
rural areas
healthy diets
demand
overweight
modelling
animal source foods
agricultural value chains
nutrition
Ecker, Olivier
Comstock, Andrew R.
de Brauw, Alan
Diao, Xinshen
Talukder, Md. Ruhul Amin
Consumer preferences matter for transforming food systems for sustainable healthy diets: Evidence from rural Bangladesh
title Consumer preferences matter for transforming food systems for sustainable healthy diets: Evidence from rural Bangladesh
title_full Consumer preferences matter for transforming food systems for sustainable healthy diets: Evidence from rural Bangladesh
title_fullStr Consumer preferences matter for transforming food systems for sustainable healthy diets: Evidence from rural Bangladesh
title_full_unstemmed Consumer preferences matter for transforming food systems for sustainable healthy diets: Evidence from rural Bangladesh
title_short Consumer preferences matter for transforming food systems for sustainable healthy diets: Evidence from rural Bangladesh
title_sort consumer preferences matter for transforming food systems for sustainable healthy diets evidence from rural bangladesh
topic food systems
consumer behaviour
rural areas
healthy diets
demand
overweight
modelling
animal source foods
agricultural value chains
nutrition
url https://hdl.handle.net/10568/144173
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AT debrauwalan consumerpreferencesmatterfortransformingfoodsystemsforsustainablehealthydietsevidencefromruralbangladesh
AT diaoxinshen consumerpreferencesmatterfortransformingfoodsystemsforsustainablehealthydietsevidencefromruralbangladesh
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