Impact of market reforms on technology adoption and profitability: The case of tomato farmers in India
Market reforms affect the development of agribusiness and remain contentious in many developing countries. This study contributes to the debate and the lack of evidence on the impact of marketing reforms on the welfare of farmers. It focused on the impact of direct marketing in tomato cultivating fa...
| Autores principales: | , , |
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| Formato: | Journal Article |
| Lenguaje: | Inglés |
| Publicado: |
Center for Applied Economics Research
2021
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| Materias: | |
| Acceso en línea: | https://hdl.handle.net/10568/142359 |
| _version_ | 1855530770951569408 |
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| author | Kotamraju, Nirmal Ravi Kumar Babu, Suresh Chandra Maligireddy, Jagan Mohan Reddy |
| author_browse | Babu, Suresh Chandra Kotamraju, Nirmal Ravi Kumar Maligireddy, Jagan Mohan Reddy |
| author_facet | Kotamraju, Nirmal Ravi Kumar Babu, Suresh Chandra Maligireddy, Jagan Mohan Reddy |
| author_sort | Kotamraju, Nirmal Ravi Kumar |
| collection | Repository of Agricultural Research Outputs (CGSpace) |
| description | Market reforms affect the development of agribusiness and remain contentious in many developing countries. This study contributes to the debate and the lack of evidence on the impact of marketing reforms on the welfare of farmers. It focused on the impact of direct marketing in tomato cultivating farmers with Super Markets (SMs) on the adoption of modern production technologies and the realization of net returns in India. Primary data was collected from 500 sample farmers and applied to the Seemingly Unrelated Regression (SUR) model to analyze the impact of SMs participation on the adoption of modern production technologies and the realization of net income. The findings revealed that SMs participation decisions, interactions with SMs personnel, land holding size and lucrative prices offered by SMs are influential factors in the use of modern inputs viz., organic manures, drip irrigation, micronutrients and for the realization of higher net income from tomato cultivation. Reduced transaction costs, assured marketing, the mitigation of both production and marketing risks, enhancing the commercial outlook of farmers, etc., are the other benefits due to market linkages of tomato farmers with corporate firms. |
| format | Journal Article |
| id | CGSpace142359 |
| institution | CGIAR Consortium |
| language | Inglés |
| publishDate | 2021 |
| publishDateRange | 2021 |
| publishDateSort | 2021 |
| publisher | Center for Applied Economics Research |
| publisherStr | Center for Applied Economics Research |
| record_format | dspace |
| spelling | CGSpace1423592024-10-25T07:59:24Z Impact of market reforms on technology adoption and profitability: The case of tomato farmers in India Kotamraju, Nirmal Ravi Kumar Babu, Suresh Chandra Maligireddy, Jagan Mohan Reddy profitability models technology adoption direct marketing technology farmers reforms tomatoes retail markets Market reforms affect the development of agribusiness and remain contentious in many developing countries. This study contributes to the debate and the lack of evidence on the impact of marketing reforms on the welfare of farmers. It focused on the impact of direct marketing in tomato cultivating farmers with Super Markets (SMs) on the adoption of modern production technologies and the realization of net returns in India. Primary data was collected from 500 sample farmers and applied to the Seemingly Unrelated Regression (SUR) model to analyze the impact of SMs participation on the adoption of modern production technologies and the realization of net income. The findings revealed that SMs participation decisions, interactions with SMs personnel, land holding size and lucrative prices offered by SMs are influential factors in the use of modern inputs viz., organic manures, drip irrigation, micronutrients and for the realization of higher net income from tomato cultivation. Reduced transaction costs, assured marketing, the mitigation of both production and marketing risks, enhancing the commercial outlook of farmers, etc., are the other benefits due to market linkages of tomato farmers with corporate firms. 2021-09-15 2024-05-22T12:10:22Z 2024-05-22T12:10:22Z Journal Article https://hdl.handle.net/10568/142359 en Open Access Center for Applied Economics Research Kotamraju, Nirmal Ravi Kumar; Babu, Suresh Chandra; and Maligireddy, Jagan Mohan Reddy. 2021. Impact of market reforms on technology adoption and profitability: The case of tomato farmers in India. Applied Economics Journal 28(2): 1-20. https://so01.tci-thaijo.org/index.php/AEJ/article/view/247958 |
| spellingShingle | profitability models technology adoption direct marketing technology farmers reforms tomatoes retail markets Kotamraju, Nirmal Ravi Kumar Babu, Suresh Chandra Maligireddy, Jagan Mohan Reddy Impact of market reforms on technology adoption and profitability: The case of tomato farmers in India |
| title | Impact of market reforms on technology adoption and profitability: The case of tomato farmers in India |
| title_full | Impact of market reforms on technology adoption and profitability: The case of tomato farmers in India |
| title_fullStr | Impact of market reforms on technology adoption and profitability: The case of tomato farmers in India |
| title_full_unstemmed | Impact of market reforms on technology adoption and profitability: The case of tomato farmers in India |
| title_short | Impact of market reforms on technology adoption and profitability: The case of tomato farmers in India |
| title_sort | impact of market reforms on technology adoption and profitability the case of tomato farmers in india |
| topic | profitability models technology adoption direct marketing technology farmers reforms tomatoes retail markets |
| url | https://hdl.handle.net/10568/142359 |
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