“Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries
Coronavirus disease 2019 and related lockdown policies in 2020 shocked food industry firms’ supply chains in developing regions. Firms “pivoted” to e‐commerce to reach consumers and e‐procurement to reach processors and farmers. “Delivery intermediaries” copivoted with food firms to help them delive...
| Main Authors: | , , , , , |
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| Format: | Journal Article |
| Language: | Inglés |
| Published: |
International Association of Agricultural Economists
2021
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10568/142272 |
| _version_ | 1855530469233262592 |
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| author | Reardon, Thomas Heiman, Amir Lu, Liang Nuthalapati, Chandra S. R. Vos, Rob Zilberman, David |
| author_browse | Heiman, Amir Lu, Liang Nuthalapati, Chandra S. R. Reardon, Thomas Vos, Rob Zilberman, David |
| author_facet | Reardon, Thomas Heiman, Amir Lu, Liang Nuthalapati, Chandra S. R. Vos, Rob Zilberman, David |
| author_sort | Reardon, Thomas |
| collection | Repository of Agricultural Research Outputs (CGSpace) |
| description | Coronavirus disease 2019 and related lockdown policies in 2020 shocked food industry firms’ supply chains in developing regions. Firms “pivoted” to e‐commerce to reach consumers and e‐procurement to reach processors and farmers. “Delivery intermediaries” copivoted with food firms to help them deliver and procure. This was crucial to the ability of the food firms to pivot. The pandemic was a “crucible” that induced this set of fast‐tracking innovations, accelerating the diffusion of e‐commerce and delivery intermediaries, and enabling food industry firms to redesign, at least temporarily, and perhaps for the long term, their supply chains to be more resilient, and to weather the pandemic, supply consumers, and contribute to food security. We present a theoretical model to explain these firm strategies, and then apply the framework to classify firms’ practical strategies. We focus on cases in Asia and Latin America. Enabling policy and infrastructural conditions allowed firms to pivot and copivot fluidly. |
| format | Journal Article |
| id | CGSpace142272 |
| institution | CGIAR Consortium |
| language | Inglés |
| publishDate | 2021 |
| publishDateRange | 2021 |
| publishDateSort | 2021 |
| publisher | International Association of Agricultural Economists |
| publisherStr | International Association of Agricultural Economists |
| record_format | dspace |
| spelling | CGSpace1422722025-02-24T06:46:34Z “Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries Reardon, Thomas Heiman, Amir Lu, Liang Nuthalapati, Chandra S. R. Vos, Rob Zilberman, David delivery intermediaries supply chains covid-19 enterprises food industry electronic commerce Coronavirus disease 2019 and related lockdown policies in 2020 shocked food industry firms’ supply chains in developing regions. Firms “pivoted” to e‐commerce to reach consumers and e‐procurement to reach processors and farmers. “Delivery intermediaries” copivoted with food firms to help them deliver and procure. This was crucial to the ability of the food firms to pivot. The pandemic was a “crucible” that induced this set of fast‐tracking innovations, accelerating the diffusion of e‐commerce and delivery intermediaries, and enabling food industry firms to redesign, at least temporarily, and perhaps for the long term, their supply chains to be more resilient, and to weather the pandemic, supply consumers, and contribute to food security. We present a theoretical model to explain these firm strategies, and then apply the framework to classify firms’ practical strategies. We focus on cases in Asia and Latin America. Enabling policy and infrastructural conditions allowed firms to pivot and copivot fluidly. 2021-06-07 2024-05-22T12:10:15Z 2024-05-22T12:10:15Z Journal Article https://hdl.handle.net/10568/142272 en https://onlinelibrary.wiley.com/toc/15740862/2021/52/3 Limited Access International Association of Agricultural Economists Reardon, Thomas; Heiman, Amir; Lu, Liang; Nuthalapati, Chandra S. R.; Vos, Rob; and Zilberman, David. 2021. “Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries. Agricultural Economics 52(3): 459-475. https://doi.org/10.1111/agec.12631 |
| spellingShingle | delivery intermediaries supply chains covid-19 enterprises food industry electronic commerce Reardon, Thomas Heiman, Amir Lu, Liang Nuthalapati, Chandra S. R. Vos, Rob Zilberman, David “Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries |
| title | “Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries |
| title_full | “Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries |
| title_fullStr | “Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries |
| title_full_unstemmed | “Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries |
| title_short | “Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries |
| title_sort | pivoting by food industry firms to cope with covid 19 in developing regions e commerce and copivoting delivery intermediaries |
| topic | delivery intermediaries supply chains covid-19 enterprises food industry electronic commerce |
| url | https://hdl.handle.net/10568/142272 |
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