Gamification in agriculture: A scoping study on opportunities and challenges.

This report investigates the application of game design elements in agricultural contexts to influence user behavior and outcomes. It examines the effectiveness of gamification in bridging the gap between knowledge and action among farmers, utilizing various strategies like simulations, goal setting...

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Detalles Bibliográficos
Autores principales: Oberoi, Zeena, Peterson, Nathaniel, Vyas, Shalika, Girvetz, Evan
Formato: Informe técnico
Lenguaje:Inglés
Publicado: 2023
Materias:
Acceso en línea:https://hdl.handle.net/10568/137558
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author Oberoi, Zeena
Peterson, Nathaniel
Vyas, Shalika
Girvetz, Evan
author_browse Girvetz, Evan
Oberoi, Zeena
Peterson, Nathaniel
Vyas, Shalika
author_facet Oberoi, Zeena
Peterson, Nathaniel
Vyas, Shalika
Girvetz, Evan
author_sort Oberoi, Zeena
collection Repository of Agricultural Research Outputs (CGSpace)
description This report investigates the application of game design elements in agricultural contexts to influence user behavior and outcomes. It examines the effectiveness of gamification in bridging the gap between knowledge and action among farmers, utilizing various strategies like simulations, goal setting, and social gaming. The study, helps in identifying pathways to help agribusinesses scale their operations, improve their product and channel more effective marketing strategies using game elements.
format Informe técnico
id CGSpace137558
institution CGIAR Consortium
language Inglés
publishDate 2023
publishDateRange 2023
publishDateSort 2023
record_format dspace
spelling CGSpace1375582025-12-08T10:11:39Z Gamification in agriculture: A scoping study on opportunities and challenges. Oberoi, Zeena Peterson, Nathaniel Vyas, Shalika Girvetz, Evan conservation agriculture behavioural sciences insurance gamification This report investigates the application of game design elements in agricultural contexts to influence user behavior and outcomes. It examines the effectiveness of gamification in bridging the gap between knowledge and action among farmers, utilizing various strategies like simulations, goal setting, and social gaming. The study, helps in identifying pathways to help agribusinesses scale their operations, improve their product and channel more effective marketing strategies using game elements. 2023-11-10 2024-01-11T08:58:51Z 2024-01-11T08:58:51Z Report https://hdl.handle.net/10568/137558 en Open Access application/pdf Oberoi, Z.; Peterson, N.; Vyas, S.; Girvetz, E. (2023) Gamification in agriculture: A scoping study on opportunities and challenges. Diversification in East and Southern Africa. Technical Report. 22 p.
spellingShingle conservation agriculture
behavioural sciences
insurance
gamification
Oberoi, Zeena
Peterson, Nathaniel
Vyas, Shalika
Girvetz, Evan
Gamification in agriculture: A scoping study on opportunities and challenges.
title Gamification in agriculture: A scoping study on opportunities and challenges.
title_full Gamification in agriculture: A scoping study on opportunities and challenges.
title_fullStr Gamification in agriculture: A scoping study on opportunities and challenges.
title_full_unstemmed Gamification in agriculture: A scoping study on opportunities and challenges.
title_short Gamification in agriculture: A scoping study on opportunities and challenges.
title_sort gamification in agriculture a scoping study on opportunities and challenges
topic conservation agriculture
behavioural sciences
insurance
gamification
url https://hdl.handle.net/10568/137558
work_keys_str_mv AT oberoizeena gamificationinagricultureascopingstudyonopportunitiesandchallenges
AT petersonnathaniel gamificationinagricultureascopingstudyonopportunitiesandchallenges
AT vyasshalika gamificationinagricultureascopingstudyonopportunitiesandchallenges
AT girvetzevan gamificationinagricultureascopingstudyonopportunitiesandchallenges