Changing norms around women in agribusiness among young Tanzanians – Phase 3

Building on the success of the first two phases of our collaboration with ILRI, Shujaaz Inc will launch an expanded campaign from February to December 2023 to shift norms related to young women working in the poultry and dairy businesses, in line with ILRI’s new SAPLING programme. The proposed add...

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Detalles Bibliográficos
Autor principal: International Livestock Research Institute
Formato: Brief
Lenguaje:Inglés
Publicado: Shujaaz Inc 2023
Materias:
Acceso en línea:https://hdl.handle.net/10568/132756
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author International Livestock Research Institute
author_browse International Livestock Research Institute
author_facet International Livestock Research Institute
author_sort International Livestock Research Institute
collection Repository of Agricultural Research Outputs (CGSpace)
description Building on the success of the first two phases of our collaboration with ILRI, Shujaaz Inc will launch an expanded campaign from February to December 2023 to shift norms related to young women working in the poultry and dairy businesses, in line with ILRI’s new SAPLING programme. The proposed additional support from ILRI will enable Shujaaz Inc to reach 1.8 million young people with meaningful messages about agri-preneurship ensuring the digital campaign effectively engages not just young women but also a range of influencers and gatekeepers capable of both reinforcing and shifting the gender norms surrounding young women in agribusiness. A key aspect of Phase 3 will be regular knowledge-sharing with ILRI and key stakeholders to review and process findings from Shujaaz’s continuous data analysis and insight generation. Throughout the campaign we will also develop a relationship with Kuza Biashara and other ILRI partners to amplify their work and direct young Shujaaz fans to their programmes.
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spelling CGSpace1327562024-11-07T09:54:11Z Changing norms around women in agribusiness among young Tanzanians – Phase 3 International Livestock Research Institute agro-industrial sector dairying poultry women gender Building on the success of the first two phases of our collaboration with ILRI, Shujaaz Inc will launch an expanded campaign from February to December 2023 to shift norms related to young women working in the poultry and dairy businesses, in line with ILRI’s new SAPLING programme. The proposed additional support from ILRI will enable Shujaaz Inc to reach 1.8 million young people with meaningful messages about agri-preneurship ensuring the digital campaign effectively engages not just young women but also a range of influencers and gatekeepers capable of both reinforcing and shifting the gender norms surrounding young women in agribusiness. A key aspect of Phase 3 will be regular knowledge-sharing with ILRI and key stakeholders to review and process findings from Shujaaz’s continuous data analysis and insight generation. Throughout the campaign we will also develop a relationship with Kuza Biashara and other ILRI partners to amplify their work and direct young Shujaaz fans to their programmes. 2023 2023-11-06T11:38:07Z 2023-11-06T11:38:07Z Brief https://hdl.handle.net/10568/132756 en Open Access application/pdf Shujaaz Inc ILRI. 2023. Changing norms around women in agribusiness among young Tanzanians – Phase 3. Nairobi, Kenya: Shujaaz Inc.
spellingShingle agro-industrial sector
dairying
poultry
women
gender
International Livestock Research Institute
Changing norms around women in agribusiness among young Tanzanians – Phase 3
title Changing norms around women in agribusiness among young Tanzanians – Phase 3
title_full Changing norms around women in agribusiness among young Tanzanians – Phase 3
title_fullStr Changing norms around women in agribusiness among young Tanzanians – Phase 3
title_full_unstemmed Changing norms around women in agribusiness among young Tanzanians – Phase 3
title_short Changing norms around women in agribusiness among young Tanzanians – Phase 3
title_sort changing norms around women in agribusiness among young tanzanians phase 3
topic agro-industrial sector
dairying
poultry
women
gender
url https://hdl.handle.net/10568/132756
work_keys_str_mv AT internationallivestockresearchinstitute changingnormsaroundwomeninagribusinessamongyoungtanzaniansphase3