Is personalized better: Digital advisory and productivity differentials in rice farming in Nigeria

Personalized extension advisory deliver information that are more compatible with farmer production conditions and has a better chance of adoption and impacts. We exploit a rich four-round experimental panel data on RiceAdvice, a decision support app that provides personalized information on soil fe...

Full description

Bibliographic Details
Main Authors: Owusu, S.E., Arouna, Aminou, Narrod, Clare
Format: Conference Paper
Language:Inglés
Published: 2023
Subjects:
Online Access:https://hdl.handle.net/10568/130945
_version_ 1855529274094649344
author Owusu, S.E.
Arouna, Aminou
Narrod, Clare
author_browse Arouna, Aminou
Narrod, Clare
Owusu, S.E.
author_facet Owusu, S.E.
Arouna, Aminou
Narrod, Clare
author_sort Owusu, S.E.
collection Repository of Agricultural Research Outputs (CGSpace)
description Personalized extension advisory deliver information that are more compatible with farmer production conditions and has a better chance of adoption and impacts. We exploit a rich four-round experimental panel data on RiceAdvice, a decision support app that provides personalized information on soil fertility management and other agricultural practices to rice farmers. We evaluate the impact of the app on technological, managerial, frontier yield, and fertilizer productivity differentials, while accounting for differences in production technologies possessed by the different treatment groups. Re sults based on the true random effects estimator suggest that exposure to RiceAdvice significantly increases the production possibilities and managerial performance of rice smallholders exposed to it (treated farmers), leading to an upward shift in the production frontier for those same farmers. Exposed farmers also have higher mean fertilizer productivity compared to the unexposed, especially when bundled with fertilizer in puts. The impacts are stronger in the early years but wanes over time. Ensuring consistent access to the app as well as fertilizer input could help sustain the gains.
format Conference Paper
id CGSpace130945
institution CGIAR Consortium
language Inglés
publishDate 2023
publishDateRange 2023
publishDateSort 2023
record_format dspace
spelling CGSpace1309452025-11-05T06:58:53Z Is personalized better: Digital advisory and productivity differentials in rice farming in Nigeria Owusu, S.E. Arouna, Aminou Narrod, Clare productivity rice farming systems technology Personalized extension advisory deliver information that are more compatible with farmer production conditions and has a better chance of adoption and impacts. We exploit a rich four-round experimental panel data on RiceAdvice, a decision support app that provides personalized information on soil fertility management and other agricultural practices to rice farmers. We evaluate the impact of the app on technological, managerial, frontier yield, and fertilizer productivity differentials, while accounting for differences in production technologies possessed by the different treatment groups. Re sults based on the true random effects estimator suggest that exposure to RiceAdvice significantly increases the production possibilities and managerial performance of rice smallholders exposed to it (treated farmers), leading to an upward shift in the production frontier for those same farmers. Exposed farmers also have higher mean fertilizer productivity compared to the unexposed, especially when bundled with fertilizer in puts. The impacts are stronger in the early years but wanes over time. Ensuring consistent access to the app as well as fertilizer input could help sustain the gains. 2023-07-25 2023-06-29T17:53:32Z 2023-06-29T17:53:32Z Conference Paper https://hdl.handle.net/10568/130945 en Open Access application/pdf Owusu, S.E. Arouna, A. and Narrod, C. 2023. Is personalized better: Digital advisory and productivity differentials in rice farming in Nigeria. Paper presented at the 2023 Agricultural & Applied Economics Association Annual Meeting, Washington, DC, 23-25 July 2023.
spellingShingle productivity
rice
farming systems
technology
Owusu, S.E.
Arouna, Aminou
Narrod, Clare
Is personalized better: Digital advisory and productivity differentials in rice farming in Nigeria
title Is personalized better: Digital advisory and productivity differentials in rice farming in Nigeria
title_full Is personalized better: Digital advisory and productivity differentials in rice farming in Nigeria
title_fullStr Is personalized better: Digital advisory and productivity differentials in rice farming in Nigeria
title_full_unstemmed Is personalized better: Digital advisory and productivity differentials in rice farming in Nigeria
title_short Is personalized better: Digital advisory and productivity differentials in rice farming in Nigeria
title_sort is personalized better digital advisory and productivity differentials in rice farming in nigeria
topic productivity
rice
farming systems
technology
url https://hdl.handle.net/10568/130945
work_keys_str_mv AT owususe ispersonalizedbetterdigitaladvisoryandproductivitydifferentialsinricefarminginnigeria
AT arounaaminou ispersonalizedbetterdigitaladvisoryandproductivitydifferentialsinricefarminginnigeria
AT narrodclare ispersonalizedbetterdigitaladvisoryandproductivitydifferentialsinricefarminginnigeria