Consumer willingness to pay a premium for orange-fleshed sweet potato puree products: a gender-responsive evidence from Becker–DeGroot–Marschak experimental auction among low- and middle-income consumers in selected regions of Nairobi, Kenya

Vitamin A deficiency (VAD) is a major public health problem affecting people of all ages, particularly women of reproductive age and young children in the Global South. Nutrient-enriched (biofortified) orange-fleshed sweet potato (OFSP) has promising potential as a sustainable food vehicle to combat...

Full description

Bibliographic Details
Main Authors: Wangithi, C.M., Nyangaresi, A.M., Srinivasulu, R., Moyo, M., Muzhingi, T., Kawarazuka, Nozomi
Format: Journal Article
Language:Inglés
Published: Frontiers Media 2023
Subjects:
Online Access:https://hdl.handle.net/10568/130585

Similar Items: Consumer willingness to pay a premium for orange-fleshed sweet potato puree products: a gender-responsive evidence from Becker–DeGroot–Marschak experimental auction among low- and middle-income consumers in selected regions of Nairobi, Kenya