How to make a smartphone-based app for agricultural advice attractive: Insights from a choice experiment in Mexico

Mobile phone apps can be a cost-effective way to provide decision support to farmers, and they can support the collection of agricultural data. The digitisation of agricultural systems, and the efforts to close the digital divide and to include smallholders, make data ownership and privacy issues mo...

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Bibliographic Details
Main Authors: Molina Maturano, Janet, Verhulst, Nele, Tur-Cardona, Juan, Güereña, David T., Gardeazábal Monsalve, Andrea, Govaerts, Bram, Steur, Hans de, Speelman, Stijn
Format: Journal Article
Language:Inglés
Published: MDPI 2022
Subjects:
Online Access:https://hdl.handle.net/10568/127110

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