Which food outlets are important for nutrient-dense-porridge-flour access by the base-of-the-pyramid consumers? Evidence from the Informal Kenyan settlements

Many Kenyan base-of-the-pyramid (BoP) consumers—defined as the poorest two-thirds of the economic human pyramid—remain food insecure, despite the availability of nutrient-dense foods in the market. This study reveals how effective marketing strategies can strengthen food security among BoP consumers...

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Detalles Bibliográficos
Autores principales: Koech, Kevin K., Chege, Christine Gacheri Kiria, Bett, Hillary Kiplangat
Formato: Journal Article
Lenguaje:Inglés
Publicado: MDPI 2022
Materias:
Acceso en línea:https://hdl.handle.net/10568/125211

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