"Let it rain" game led to 25,312 successful players and new sign up's to iShamba: Farmer information service in Kenya

The game developed in collaboration between CIAT, the Mediae development communications firm, iShamba (the digital advisory service linked to the popular "Shamba Shape Up" television program) and the game developer Usiku saw 25,312 people play the Let it rain game and subsequently sign up to the iSh...

Descripción completa

Detalles Bibliográficos
Autor principal: CGIAR Platform for Big Data in Agriculture
Formato: Case Study
Lenguaje:Inglés
Publicado: 2020
Materias:
Acceso en línea:https://hdl.handle.net/10568/121574
_version_ 1855528625770594304
author CGIAR Platform for Big Data in Agriculture
author_browse CGIAR Platform for Big Data in Agriculture
author_facet CGIAR Platform for Big Data in Agriculture
author_sort CGIAR Platform for Big Data in Agriculture
collection Repository of Agricultural Research Outputs (CGSpace)
description The game developed in collaboration between CIAT, the Mediae development communications firm, iShamba (the digital advisory service linked to the popular "Shamba Shape Up" television program) and the game developer Usiku saw 25,312 people play the Let it rain game and subsequently sign up to the iShamba farmer mobile service to receive weekly information on selected crops and livestock, weather and market prices.
format Case Study
id CGSpace121574
institution CGIAR Consortium
language Inglés
publishDate 2020
publishDateRange 2020
publishDateSort 2020
record_format dspace
spelling CGSpace1215742023-03-14T13:28:44Z "Let it rain" game led to 25,312 successful players and new sign up's to iShamba: Farmer information service in Kenya CGIAR Platform for Big Data in Agriculture livestock crops development rain prices collaboration information weather market prices farmers digital programmes case studies agrifood systems rural development The game developed in collaboration between CIAT, the Mediae development communications firm, iShamba (the digital advisory service linked to the popular "Shamba Shape Up" television program) and the game developer Usiku saw 25,312 people play the Let it rain game and subsequently sign up to the iShamba farmer mobile service to receive weekly information on selected crops and livestock, weather and market prices. 2020-12-31 2022-09-12T11:59:59Z 2022-09-12T11:59:59Z Case Study https://hdl.handle.net/10568/121574 en Open Access application/pdf CGIAR Platform for Big Data in Agriculture. 2020. "Let it rain" game led to 25,312 successful players and new sign up's to iShamba: Farmer information service in Kenya. Reported in Platform for Big Data in Agriculture Annual Report 2020. Outcome Impact Case Report.
spellingShingle livestock
crops
development
rain
prices
collaboration
information
weather
market prices
farmers
digital
programmes
case studies
agrifood systems
rural development
CGIAR Platform for Big Data in Agriculture
"Let it rain" game led to 25,312 successful players and new sign up's to iShamba: Farmer information service in Kenya
title "Let it rain" game led to 25,312 successful players and new sign up's to iShamba: Farmer information service in Kenya
title_full "Let it rain" game led to 25,312 successful players and new sign up's to iShamba: Farmer information service in Kenya
title_fullStr "Let it rain" game led to 25,312 successful players and new sign up's to iShamba: Farmer information service in Kenya
title_full_unstemmed "Let it rain" game led to 25,312 successful players and new sign up's to iShamba: Farmer information service in Kenya
title_short "Let it rain" game led to 25,312 successful players and new sign up's to iShamba: Farmer information service in Kenya
title_sort let it rain game led to 25 312 successful players and new sign up s to ishamba farmer information service in kenya
topic livestock
crops
development
rain
prices
collaboration
information
weather
market prices
farmers
digital
programmes
case studies
agrifood systems
rural development
url https://hdl.handle.net/10568/121574
work_keys_str_mv AT cgiarplatformforbigdatainagriculture letitraingameledto25312successfulplayersandnewsignupstoishambafarmerinformationserviceinkenya