The Quest for Innovation: Addressing User Needs and Value Creation

In agricultural and agrifood systems, like in many other economic sectors, the main innovation drivers have traditionally been (1) technological advances and (2) research and development. When innovation fails to address the actual needs of clients and end-users, however, satisfaction gaps are creat...

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Bibliographic Details
Main Author: Campos, Hugo
Format: Book Chapter
Language:Inglés
Published: Springer 2021
Subjects:
Online Access:https://hdl.handle.net/10568/111290

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