Beyond the hype: Mobile phones and the web to improve agricultural value chains

A smartphone is a wonderful thing. This miniature computer in our pockets is changing the way we live, how we get information and communicate with each other. Each phone comes loaded with “apps” – programs that do specific things, like finding out how much something costs (and buying it), sending p...

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Bibliographic Details
Main Authors: Mundy, Paul, Addom, Benjamin K., Bheenick, Krishan
Format: Brief
Language:Inglés
Published: Technical Centre for Agricultural and Rural Cooperation 2017
Online Access:https://hdl.handle.net/10568/100779
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author Mundy, Paul
Addom, Benjamin K.
Bheenick, Krishan
author_browse Addom, Benjamin K.
Bheenick, Krishan
Mundy, Paul
author_facet Mundy, Paul
Addom, Benjamin K.
Bheenick, Krishan
author_sort Mundy, Paul
collection Repository of Agricultural Research Outputs (CGSpace)
description A smartphone is a wonderful thing. This miniature computer in our pockets is changing the way we live, how we get information and communicate with each other. Each phone comes loaded with “apps” – programs that do specific things, like finding out how much something costs (and buying it), sending photos to friends, finding our way in an unfamiliar town. And if we don’t have the right app, we can easily download one with a couple of taps on the screen. Mobile phones are already surprisingly common in many parts of the developing world, and they, and the network of cables and transmitter masts that are needed to carry all that data, are spreading fast. The service in many places is still patchy and intermittent: people have to climb the nearest hill to get a signal. Many still have basic mobile phones that allow simple text messages and voice calls, rather than the latest smartphone with a colour screen and the latest gizmos. But both mobile phone services and the availability of smartphones are improving, and quickly.
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spelling CGSpace1007792025-03-13T09:46:57Z Beyond the hype: Mobile phones and the web to improve agricultural value chains Mundy, Paul Addom, Benjamin K. Bheenick, Krishan A smartphone is a wonderful thing. This miniature computer in our pockets is changing the way we live, how we get information and communicate with each other. Each phone comes loaded with “apps” – programs that do specific things, like finding out how much something costs (and buying it), sending photos to friends, finding our way in an unfamiliar town. And if we don’t have the right app, we can easily download one with a couple of taps on the screen. Mobile phones are already surprisingly common in many parts of the developing world, and they, and the network of cables and transmitter masts that are needed to carry all that data, are spreading fast. The service in many places is still patchy and intermittent: people have to climb the nearest hill to get a signal. Many still have basic mobile phones that allow simple text messages and voice calls, rather than the latest smartphone with a colour screen and the latest gizmos. But both mobile phone services and the availability of smartphones are improving, and quickly. 2017-12-31 2019-04-15T13:17:53Z 2019-04-15T13:17:53Z Brief https://hdl.handle.net/10568/100779 en Open Access application/pdf Technical Centre for Agricultural and Rural Cooperation Mundy, Paul, Addom, Benjamin Kwasi, Bheenick, Krishan. 2017. Beyond the hype: Mobile phones and the web to improve agricultural value chains. CTA Technical Brief 6. Wageningen: CTA
spellingShingle Mundy, Paul
Addom, Benjamin K.
Bheenick, Krishan
Beyond the hype: Mobile phones and the web to improve agricultural value chains
title Beyond the hype: Mobile phones and the web to improve agricultural value chains
title_full Beyond the hype: Mobile phones and the web to improve agricultural value chains
title_fullStr Beyond the hype: Mobile phones and the web to improve agricultural value chains
title_full_unstemmed Beyond the hype: Mobile phones and the web to improve agricultural value chains
title_short Beyond the hype: Mobile phones and the web to improve agricultural value chains
title_sort beyond the hype mobile phones and the web to improve agricultural value chains
url https://hdl.handle.net/10568/100779
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